Head of Sales Development (SDR)

Zoho; Dadri; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

Arting Digital Private Limited in Noida is seeking an experienced SDR Manager to build and scale the SDR/BDR team, including hiring, onboarding, training, and ongoing coaching. The role requires 7–10 years in sales development or related fields, with 2–3+ years managing SDR/BDR teams in B2B SaaS.

You will own outbound prospecting across email, LinkedIn, cold calling, and other channels, define ICP and target accounts, and drive qualified meetings for Account Executives.

Qualifications

• 7-10 years of experience in sales development, business development, or inbound/outbound sales.
• 2-3+ years of experience managing SDR/BDR teams, preferably in B2B SaaS.
• Proven experience building or scaling SDR functions and achieving pipeline targets.
• Strong understanding of outbound sales methodologies and multi-touch cadences.
• Hands-on experience with tools such as Outreach, Salesloft, Apollo, HubSpot, Salesforce, or similar platforms.
• Strong coaching, communication, and performance-management skills.
• Data-driven with KPIs, forecasting, and CRM reporting.

Responsibilities

• Build, lead, and scale the SDR/BDR team including hiring, onboarding, training, and performance management.
• Own outbound prospecting strategies across email, LinkedIn, cold calling, and other channels.
• Generate qualified meetings and sales pipeline for Account Executives.
• Define and refine ICP, target accounts, messaging, and prospecting strategies with Sales and Marketing.
• Set and monitor SDR KPIs including activity, connect rates, meetings booked, SQLs, and pipeline contribution.
• Develop SDR playbooks, call scripts, email sequences, and objection-handling frameworks.
• Collaborate with Marketing to convert MQLs into qualified opportunities with timely follow-ups.
• Manage SDR tools and systems including CRM, sales engagement platforms, intent data, and dialers.
• Conduct regular 1:1s, call reviews, role-plays, and pipeline reviews to coach SDRs.
• Forecast pipeline generation and provide regular performance reports to Sales leadership.
• Partner with Revenue Operations on territory planning, lead routing, and processes.

Skills

SDR Team Leadership

Outbound & Inbound Sales

B2B SaaS

Pipeline Generation

Sales Development

Lead Generation

Forecasting

CRM

Sales Engagement Tools

Coaching & Performance Management

Account-Based Prospecting

Revenue Operations

Education

Bachelor's degree in Business, Marketing, or related field

Tools

Outreach

Salesloft

Apollo

HubSpot

Salesforce

Job description

Arting Digital Private Limited | Full time

Position title: SDR Manager / Sales Development Manager

Location: Noida

Experience: 7-10 Years

Skill set :SDR Team Leadership | Outbound & Inbound Sales | B2B SaaS | Pipeline Generation | Sales Development | Lead Generation | Forecasting | CRM | Sales Engagement Tools | Coaching & Performance Management | Account-Based Prospecting | Revenue Operations

Key Responsibilities

Build, lead, and scale the SDR/BDR team, including hiring, onboarding, training, and performance management.

Own outbound prospecting strategies across email, LinkedIn, cold calling, and other channels.

Generate qualified meetings and sales pipeline for Account Executives.

Define and refine ICP, target account lists, messaging, and prospecting strategies in collaboration with Sales and Marketing.

Set and monitor SDR KPIs including activity volume, connect rates, meetings booked, SQLs, and pipeline contribution.

Develop and maintain SDR playbooks, call scripts, email sequences, and objection-handling frameworks.

Work closely with Marketing to convert MQLs into qualified sales opportunities through timely follow-ups.

Manage SDR tools and systems, including CRM, sales engagement platforms, intent data, and dialers.

Conduct regular 1:1s, call reviews, role-plays, and pipeline reviews to coach and develop SDRs.

Forecast pipeline generation and provide regular performance reports to Sales leadership.

Collaborate with Revenue Operations on territory planning, lead routing, and sales processes.

Identify and test new prospecting channels, tools, and outbound strategies to improve top-of-funnel performance.

Required Qualifications

7-10 years of experience in sales development, business development, or inbound/outbound sales.

2-3+ years of experience managing SDR/BDR teams, preferably in B2B SaaS.

Proven experience in building or scaling SDR functions and achieving pipeline generation targets.

Strong understanding of outbound sales methodologies, account-based prospecting, and multi-touch cadences.

Hands-on experience with tools such as Outreach, Salesloft, Apollo, HubSpot, Salesforce, or similar platforms.

Strong coaching, communication, people-management, and performance-management skills.

Data-driven approach with experience managing KPIs, forecasting, and CRM reporting.

Bachelor's degree in Business, Marketing, or a related field, or equivalent practical experience.

Preferred Experience

Experience selling into CX, Market Research, HR Tech, or Enterprise SaaS will be an added advantage.

Key Skills

? Interested candidates can share their updated CV with us.