Head of Ecommerce

The Organic World; Bengaluru; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

The Organic World in Bengaluru is seeking a senior leader to scale its E-commerce and Digital Commerce business, driving online revenue, app orders, and customer experience across D2C, Quick Commerce, Marketplace, and Omnichannel channels.

Responsibilities include owning the E-commerce P&L, boosting conversions, and building CRM-led retention programs while collaborating with product and technology teams to enhance UX, search, and personalization.

Qualifications

• 10+ years of experience in E-commerce, D2C, Digital Commerce, or omnichannel retail.
• Proven track record in driving app and website revenue growth.
• Experience managing E-commerce P&L.
• Strong understanding of customer journey, CRM, retention, and conversion optimization.
• Familiarity with marketplaces and quick commerce platforms.
• Knowledge of inventory planning, forecasting, and ecommerce operations.

Responsibilities

• Own the complete E-commerce P&L and revenue targets.
• Drive online sales across app, website, quick commerce, and marketplaces.
• Develop growth strategies to boost acquisition, retention, and LTV.
• Deliver profitability and margin improvements.
• Partner with product and technology to enhance UX, checkout, and personalization.
• Manage relationships with external marketplaces and optimize pricing and promotions.

Skills

E-commerce Strategy

D2C Growth

App Growth

CRM & Retention

Marketplace Management

P&L Management

Analytics & Dashboards

Job description

The Organic World is one of India's leading organic and healthy food retail chains, committed to offering natural, organic, and sustainable products through stores and digital channels.

Role Purpose

Experience

10+ Years

About The Organic World

Role Purpose

We are looking for a dynamic leader to drive the growth of our E-commerce and Digital Commerce business. The role will be responsible for scaling online revenue, increasing app orders, improving customer experience, strengthening technology capabilities, and delivering profitable growth across D2C, Quick Commerce, Marketplace, and Omnichannel channels.

Key ResponsibilitiesBusiness & Revenue

• Own the complete E-commerce P&L.
• Drive online sales growth across App, Website, Quick Commerce, and Marketplaces.
• Develop and execute growth strategies to increase customer acquisition, retention, and lifetime value.
• Deliver revenue, margin, and profitability targets.

App & Digital Growth

• Increase app installs, customer engagement, and order frequency.
• Improve conversion rates and customer journey across digital platforms.
• Build loyalty, subscription, and retention programs.
• Drive CRM, performance marketing, and customer lifecycle initiatives.

Technology & Product

• Work closely with technology teams to enhance app and website performance.
• Define product roadmap and prioritize digital features.
• Improve UX/UI, checkout experience, search, recommendations, and personalization.
• Leverage analytics, AI, and automation to improve customer experience and business performance.

Quick Commerce & Marketplace

• Manage relationships with Blinkit, Zepto, Instamart, BigBasket, Amazon, and Flipkart.
• Drive assortment growth, visibility, and sales performance across external platforms.
• Optimize pricing, promotions, and category performance.

Supply Chain & Operations

• Ensure inventory availability and forecasting accuracy.
• Improve OTIF (On-Time In-Full) performance.
• Partner with supply chain and warehouse teams to minimize stock-outs and wastage.
• Monitor fulfillment and customer service performance.

Analytics & Insights

• Track key business metrics including traffic, conversion, CAC, retention, repeat orders, GMV, contribution margin, and profitability.
• Use data-driven insights to identify growth opportunities.
• Build dashboards and business reviews for leadership.

Desired Candidate ProfileMust Have

• 10+ years of experience in E-commerce, D2C, Digital Commerce, or Omnichannel Retail.
• Strong experience in driving App and Website revenue growth.
• Experience managing E-commerce P&L.
• Strong understanding of Customer Journey, CRM, Retention, and Conversion Optimization.
• Experience with Marketplaces and Quick Commerce platforms.
• Knowledge of Inventory Planning, Forecasting, and Ecommerce Operations.

Preferred

• Experience in Food, Grocery, FMCG, Organic, Health & Wellness, or Quick Commerce industries.
• Exposure to Shopify, Salesforce Commerce Cloud, OMS, CRM, Analytics Tools, and Marketing Automation platforms.
• Experience working with Product and Technology teams to build digital capabilities.

Key Skills

• E-commerce Strategy
• Digital Commerce
• D2C Growth
• App Growth
• Product Management
• Customer Journey
• CRM & Retention
• Digital Marketing
• Marketplace Management
• Quick Commerce
• Inventory & Forecasting
• Supply Chain
• P&L Management
• Business Analytics
• Team Leadership

Work location : Bangalore