Head-Growth & Revenue operations(D2C-Ecomm)

Fortuna Retail Group(Gempundit.com); Gurugram District; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

GemPundit.com seeks a Head of Growth Marketing & Revenue Operations to own the end-to-end digital revenue engine across paid media, analytics, experimentation, and funnel optimization. This is a business leadership role reporting directly to the CEO.

You will drive revenue growth, ROAS, and contribution margin; lead multi-channel paid media strategy; manage budgets, teams, and agency partnerships; and build scalable global acquisition and retention engines.

Qualifications

• Bachelor's or Master’s degree in Marketing, Business, Analytics, or related field.
• 5-8 years of performance marketing experience, including team leadership and revenue ownership.
• Proven track record of scaling e-commerce revenue with strong ROAS and CAC control.
• Deep expertise in Google Ads, Meta Ads, Shopping, attribution, and analytics tools.
• Strong business acumen, P&L mindset, and data-driven decision making.
• Experience in luxury, jewelry, or high-AOV e-commerce is a strong advantage.

Responsibilities

• Revenue & Growth Ownership: Own paid revenue targets, ROAS, CAC, and contribution margin across all digital channels.
• Performance Marketing Strategy: Define and execute full-funnel paid strategy across Google, Meta, YouTube, Display, Shopping, and emerging platforms.
• Experimentation, Analytics & CRO: Establish a rigorous A/B testing framework; build performance dashboards and predictive insights.
• Budget & P&L Management: Own multi-crore monthly marketing budget; optimize spend and margins; present forecasts to leadership.
• Team Leadership & Capability Building: Hire, mentor, and scale a high-performing marketing team; manage agencies and partners.
• Cross-Functional Business Impact: Partner with Product, Tech, Analytics, Creative, and Sales to improve the customer journey.

Skills

Performance marketing

Team leadership

Revenue ownership

Google Ads

Meta Ads

Shopping ads

Attribution

Analytics tools

P&L mindset

E-commerce luxury

Education

Bachelor’s or Master’s in Marketing/Analytics

Tools

Google Analytics

Tag Manager

Job description

COMPANY OVERVIEW:

GemPundit.com is a rapidly growing e-commerce platform specializing in loose gemstones and coloured gemstone jewellery. Over the past decade, our dynamic work culture and talented team have driven our success. Guided by an experienced management team, we have created an environment where employees can thrive, learn, and grow. Our achievements have been recognized by the Gems & Jewellery Export Promotion Council, where we have earned accolades for the Highest Number of International Clients in the Gems & Jewellery Industry for the past two years. Join us on an exciting journey as we expand our domestic and international presence, hiring outstanding talent across various departments and locations.

Look for us at: https://www.gempundit.com/

ROLE SUMMARY:

The Head of Growth Marketing & Revenue Operations will own the end-to-end digital revenue engine across paid media, analytics, experimentation, and funnel optimization. This is a business leadership role reporting directly to the CEO, responsible for: driving revenue growth, ROAS, and contribution margin; leading multi-channel paid media strategy; building data-driven experimentation culture; managing budgets, teams, and agency partnerships; creating scalable global acquisition & retention engines.

KEY RESPONSIBILITIES:

1. Revenue & Growth Ownership

• Own paid revenue targets, ROAS, CAC, and contribution margin across all digital channels.
• Translate business goals into quarterly and annual growth roadmaps.
• Drive predictable, scalable, and profitable customer acquisition globally.

2. Performance Marketing Strategy

• Define and execute full-funnel paid strategy across Google, Meta, YouTube, Display, Shopping, and emerging platforms.
• Lead audience segmentation, keyword strategy, creative testing, and bid optimization.
• Continuously evolve channel mix, attribution models, and budget allocation to maximize ROI.

3. Experimentation, Analytics & CRO

• Establish a rigorous A/B testing and experimentation framework across ads, landing pages,and checkout funnels.
• Build performance dashboards, cohort analysis, and predictive insights for leadership visibility.
• Improve conversion rate, LTV, and retention through data-backed initiatives.

4. Budget & P&L Management

• Own multi-crore monthly marketing budget with strict ROI governance.
• Optimize spend efficiency, scaling strategy, and marginal ROAS.
• Present revenue forecasts and performance reviews to leadership.

5. Team Leadership & Capability Building

• Hire, mentor, and scale a high-performing performance marketing team.
• Manage agencies, vendors, and technology partners.
• Foster a culture of accountability, experimentation, and continuous learning.

6. Cross-Functional Business Impact

• Partner with Product, Tech, Analytics, Creative, and Sales to improve the full customer journey.
• Influence pricing, merchandising, and retention strategy using marketing insights.
• Support international expansion and new market entry.

SUCCESS METRICS

• Revenue growth & ROAS improvement
• CAC reduction & contribution margin expansion
• Conversion rate & LTV improvement
• Scalable global acquisition engine
• High-performing team and experimentation velocity

QUALIFICATIONS

• Bachelors or Masters degree in Marketing, Business, Analytics, or related field.
• 5-8 years of performance marketing experience, including team leadership and revenue ownership.
• Proven track record of scaling e-commerce revenue with strong ROAS and CAC control.
• Deep expertise in Google Ads, Meta Ads, Shopping, attribution, and analytics tools.
• Strong business acumen, P&L mindset, and data-driven decision making.
• Experience in luxury, jewelry, or high-AOV e-commerce is a strong advantage.