Growth Marketing Manager

Success Pact; Dadri; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

Success Pact is seeking a Growth Marketing Manager to own end-to-end growth and LinkedIn strategy, building founder and executive thought leadership while expanding brand reach and qualified follower base. The role focuses on demand generation, content, and analytics to convert engagement into qualified B2B leads.

You will design campaigns, optimize landing pages and emails, and collaborate with leadership to drive measurable pipeline growth.

Qualifications

• Experience scaling B2B LinkedIn brands.
• Proven track record generating qualified leads.
• Strategic growth owner with autonomy.
• Ability to turn insights into campaigns.
• Strong executive communication.
• Comfort working with leadership.
• Demand generation experience beyond vanity engagement.

Responsibilities

• Own LinkedIn growth strategy as the primary responsibility.
• Build Founder & Executive thought-leadership profiles.
• Expand brand reach, engagement, and qualified follower base.
• Generate qualified B2B leads through organic and targeted paid initiatives.
• Design campaigns targeting high-value B2B client opportunities.
• Optimize landing pages, website conversions, and email flows.
• Track marketing performance through pipeline contribution and revenue impact.
• Strengthen Success Pact's positioning as a leading technology hiring partner.
• Ensure sharp, consistent messaging across every customer touchpoint.
• Lead Content around Technology Hiring, Salary Benchmarks & Executive Search.
• Industry reports and research.
• Founder-led content and thought leadership.

Skills

LinkedIn Growth

B2B Marketing

Content Strategy

Demand Generation

Analytics

Executive Outreach

Brand Positioning

Tools

LinkedIn Ads

Marketing Automation

Job description

ABOUT SUCCESS PACT

Success Pact is a Technology Hiring & Talent Intelligence partner with 15+ years of experience, serving 2,500+ companies — from startups and unicorns to global software product companies and GCCs.

We build exceptional Engineering, AI, Product, Data, Infrastructure, and Leadership teams, with expertise across:

Build a Brand. Drive Growth. Create Impact.

As our Growth Marketing Manager, you will own Success Pact's end-to-end growth and LinkedIn strategy.

• Own LinkedIn growth strategy as the primary responsibility
• Build Founder & Executive thought-leadership profiles
• Expand brand reach, engagement, and qualified follower base
• Generate qualified B2B leads through organic and targeted paid initiatives
• Design campaigns targeting high-value B2B client opportunities
• Optimize landing pages, website conversions, and email flows
• Track marketing performance through pipeline contribution and revenue impact — not vanity metrics
• Strengthen Success Pact's positioning as a leading technology hiring partner
• Ensure sharp, consistent messaging across every customer touchpoint

You will also lead:

• Content around Technology Hiring, Salary Benchmarks & Executive Search
• Industry reports and research
• Founder-led content and thought leadership

DEMAND GENERATION & ANALYTICS

We want someone who can connect marketing activity with business outcomes.

You will work on:

• B2B demand generation
• Qualified lead generation

LinkedIn will be your key growth channel.

Your goal will be to make LinkedIn one of Success Pact's strongest B2B lead-generation channels by combining:

Content + Thought Leadership + Audience Growth + Demand Generation + Analytics

Within this role, success means:

• Positioning Success Pact as a leading Technology Hiring brand
• Making LinkedIn a strong and consistent source of qualified B2B opportunities
• Growing a high-quality, relevant audience
• Building strong Founder & Executive thought leadership
• Launching industry-defining research and reports
• Creating measurable marketing contribution to pipeline and revenue
• Delivering measurable Marketing ROI

We aren't looking for a post-scheduler.

We're looking for a strategic growth owner who can build a brand, influence CXO decision-makers, and drive measurable business growth.

You should:

• Think like a Growth Marketer, not a Social Media Manager
• Have a proven track record of growing B2B LinkedIn brands
• Understand demand generation beyond vanity engagement
• Know how to turn business insights into commercial campaigns
• Balance creative storytelling with data-driven decision-making
• Be comfortable working directly with leadership
• Take ownership and operate with high autonomy

Experience in one or more of these areas is preferred: