Group Manager - Media Operations

Merkle Italia

Bengaluru

On-site

INR 900,000 - 1,300,000

Full time

4 days ago
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Job summary

Carat 在班加罗尔诚聘集团经理-媒体运营,负责独立管理印刷与电视广告投放执行、交付监控及库存核对。需与出版商、电视台及内外部团队高效协同,确保投放按计划完成并输出可执行的报告。

要求5年以上媒体运营经验,精通Excel,具备出色的数据分析与报告能力,能够在高压环境下多项目并行推进。公司提供稳定的全职岗位与职业发展机会。

Qualifications

  • 具备媒体运营相关经验,至少5年以上,熟悉印刷与电视媒体执行。
  • 能够处理发行订单/库存跟踪、投放执行与数据分析。
  • 具备跨团队协调、与出版商、电视台及媒体代理机构沟通的能力。
  • 熟练使用媒体运营软件进行投放监控与报告。

Responsibilities

  • 管理印刷与电视媒体投放执行。
  • 监控发布订单的交付情况并与出版商、电视台协调。
  • 对库存进行核对、摊销分析与 prorate 计算。
  • 使用高级Excel进行数据处理、报表编制与洞察分析。

Skills

Media Operations
Excel
Stakeholder management
Campaign coordination
Analytical skills

Education

MBA/PGDM in Marketing or related

Tools

VLOOKUP/XLOOKUP
Pivot Tables
Conditional Formatting

Job description

## Group Manager - Media Operations申请: Bangalore: 全职: 今天发布: R1132462**Job Description:****Role Overview**Dentsu is looking for a media operations professional who can independently manage print and television campaign execution, monitor delivery against release orders, coordinate effectively with publishers and TV channels, perform inventory reconciliation and proration analysis, and leverage advanced Excel skills to provide accurate implementation tracking and insightful reporting. **Key Responsibilities** **Core Media Operations Experience*** Minimum 5+ years of experience in Media Operations, preferably handling both **Print and Television media execution**.* Strong understanding of media implementation, release order management, inventory tracking, and campaign execution.* Ability to coordinate with internal stakeholders, media agencies, publishers, and TV channels to ensure flawless campaign delivery.* Should be able to work on various Media Operations softwares to implement and monitor activity. **Print Media Operations Expertise****Creative / Material Requisition Management*** Hands-on experience in preparing and managing **Creative Requisitions (Material Requisitions)** for newspapers and magazines.* Ability to verify and communicate artwork specifications accurately with publishers and agencies.**Print Artwork Specifications*** In-depth knowledge of: + Newspaper artwork sizes. + Magazine artwork sizes. + Print area specifications. + Ad positioning guidelines. + Mechanical specifications required by publications.**Measurement Standards*** Strong understanding of:* + **Square Centimeters (Sq. Cm.)** + **Column Centimeters (Col. Cm.)*** Ability to calculate, verify, and reconcile advertisement sizes against booked inventory.**Magazine Execution Knowledge*** Thorough knowledge of: + Bleed and Non-Bleed creatives. + Trim size requirements. + Safe area specifications. + Print area calculations. + Cut marks and printer marks. + Artwork file validation prior to release.**Campaign Monitoring*** Ensure timely submission of creatives and compliance with publisher deadlines.* Coordinate with publications for artwork approvals, corrections, and release confirmations. **Television Media Operations Expertise****Channel Coordination*** Strong working relationships and effective coordination skills with:* + TV Channel Scheduling Teams + Traffic Teams + Commercial Operations Teams**Campaign Monitoring & Inventory Management*** Ability to closely monitor implementation of Release Orders (ROs).* Proactively track whether channels are delivering the committed inventory as per the approved schedule.* Conduct periodic implementation reviews during campaign execution.**Delivery Assessment & Proration*** Ability to: + Identify early signs of under-delivery. + Assess a channel's ability to fulfill the balance inventory. + Perform proration calculations and inventory projections. + Escalate risks and recommend corrective actions before campaign closure.**Follow-up & Issue Resolution*** Excellent follow-up skills with channels and agencies.* Highly persistent and detail-oriented in ensuring committed inventory is delivered and discrepancies are resolved. **Data Management & Reporting Skills****Advanced Excel Proficiency**Must be highly proficient in handling large and complex datasets.Strong working knowledge of:* VLOOKUP / XLOOKUP* Pivot Tables* Subtotals* Filters and Advanced Filters* Conditional Formatting* Data Validation* SUMIFS, COUNTIFS* Basic dashboard creation and reporting**Reporting & Analysis*** Ability to consolidate voluminous campaign implementation data.* Track released vs. implemented inventory.* Generate meaningful summaries and exception reports.* Identify delivery gaps, under-utilization, and campaign risks.* Present findings in a clear and concise manner to management. **Required Skills & Experience*** **Education**: MBA/PGDM in Marketing, Mass Communication or a related field preferred.* **Experience:** Minimum 5+ years of experience in Media Operations, preferably handling both **Print and Television media execution** preferably within a media agency* Strong attention to detail.* High sense of ownership and accountability.* Excellent coordination and stakeholder management skills.* Strong analytical and numerical aptitude.* Ability to work under pressure and manage multiple campaigns simultaneously.* Proactive problem solver with rigorous follow-up capabilities.* Strong communication and articulation skills.**Location:**Bangalore**Brand:**Carat**Time Type:**全职**Contract Type:**永久
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