Group Manager - Media Operations

Dentsuaegis; Bengaluru; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Carat in Bangalore is seeking a seasoned Media Operations professional to independently manage print and television campaign execution, monitor release orders, coordinate with publishers and TV channels, and provide accurate reporting using advanced Excel.

You will ensure timely campaign delivery, manage RO and inventory, coordinate with stakeholders, and drive data-driven insights through complex spreadsheets and dashboards.

Qualifications

• MBA/PGDM in Marketing or Mass Communication or related field.
• Minimum 5+ years in Media Operations, preferably Print and TV.
• Strong numerical, analytical and reporting capabilities.

Responsibilities

• Manage print and television campaign execution end-to-end.
• Monitor release orders, inventory, and campaign delivery.
• Coordinate with publishers, TV channels, and internal teams.
• Develop and maintain Excel-based reports and dashboards.

Skills

Advanced Excel

Analytical skills

Numerical aptitude

Stakeholder management

Coordination

Attention to detail

Education

MBA/PGDM in Marketing or Mass Communication

Tools

Excel (VLOOKUP, XLOOKUP)

Pivot Tables

Dashboards/Reporting

Job description

Job Description:

Role Overview

Dentsu is looking for a media operations professional who can independently manage print and television campaign execution, monitor delivery against release orders, coordinate effectively with publishers and TV channels, perform inventory reconciliation and proration analysis, and leverage advanced Excel skills to provide accurate implementation tracking and insightful reporting.

Key Responsibilities

Core Media Operations Experience

• Minimum 5+ years of experience in Media Operations, preferably handling both Print and Television media execution .
• Strong understanding of media implementation, release order management, inventory tracking, and campaign execution.
• Ability to coordinate with internal stakeholders, media agencies, publishers, and TV channels to ensure flawless campaign delivery.
• Should be able to work on various Media Operations softwares to implement and monitor activity.

Print Media Operations Expertise

Creative / Material Requisition Management

• Hands‑on experience in preparing and managing Creative Requisitions (Material Requisitions) for newspapers and magazines.
• Abilityto verify and communicate artwork specifications accuratelywith publishers and agencies.

Print Artwork Specifications

• In-depthknowledgeof:Newspaperartworksizes.
• Magazineartworksizes.
• Printareaspecifications.
• Adpositioningguidelines.
• Mechanicalspecificationsrequiredbypublications.

Measurement Standards

• Strongunderstandingof:
• SquareCentimeters (Sq.Cm.)
• ColumnCentimeters (Col.Cm.)
• Abilitytocalculateandverifyadvertisement sizes against booked inventory.

Magazine Execution Knowledge

• Thoroughknowledgeof:BleedandNon-Bleed creatives.
• Trimsizerequirements.
• Safeareaspecifications.
• Print area calculations.
• Cut marksandprintermarks.
• Print area validation prior to release.

Campaign Monitoring

• Ensure timely submission of creatives and compliance with publisher deadlines.
• Coordinatewithpublicationsforartworkapprovals,corrections,andreleaseconfirmations.

Television Media Operations Expertise

Channel Coordination

• Strong working relationships and effective coordination skills with:
• TV Channel Scheduling Teams
• Traffic Teams
• Commercial Operations Teams

Campaign Monitoring & Inventory Management

• Ability to closely monitor implementation of Release Orders (ROs).
• Proactively track whether channels are delivering the committed inventory as per the approved schedule.
• Conduct periodic implementation reviews during campaign execution.

Delivery Assessment & Proration

• Ability to: Identify early signs of under-delivery.
• Assess a channel's ability to fulfill the balance inventory.
• Perform proration calculations and inventory projections.
• Escalate risks and recommend corrective actions before campaign closure.

Follow‑up & Issue Resolution

• Excellent follow‑up skills with channels and agencies.
• Highly persistent and detail‑oriented in ensuring committed inventory is delivered and discrepancies are resolved.

Data Management & Reporting Skills

Advanced Excel Proficiency

• Must be highly proficient in handling large and complex datasets.
• Strong working knowledge of:
• VLOOKUP / XLOOKUP
• Pivot Tables
• Subtotals
• Filters and Advanced Filters
• Conditional Formatting
• Data Validation
• SUMIFS, COUNTIFS
• Basic dashboard creation and reporting

Reporting & Analysis

• Ability to consolidate voluminous campaign implementation data.
• Track released vs. implemented inventory.
• Generate meaningful summaries and exception reports.
• Identify delivery gaps, under-utilization, and campaign risks.
• Present findings in a clear and concise manner to management.

Required Skills & Experience

• Education : MBA/PGDM in Marketing, Mass Communication or a related field preferred.
• Experience: Minimum 5+ years of experience in Media Operations, preferably handling both Print and Television media execution preferably within a media agency
• Strong attention to detail.
• High sense of ownership and accountability.
• Excellent coordination and stakeholder management skills.
• Strong analytical and numerical aptitude.
• Ability to work under pressure and manage multiple campaigns simultaneously.
• Proactive problem solver with rigorous follow‑up capabilities.
• Strong communication and articulation skills.

Location: Bangalore

Brand: Carat

Time Type: Full time

Contract Type: Permanent