Google & Meta Ads Specialist

JPH IT Sol. Pvt. Ltd.; Punjab; On-site; INR 72,000 - 88,000; Full time

Job summary

JPH IT Sol. Pvt. Ltd. in Mohali, Punjab, is seeking a Digital Marketing Specialist to plan, create and manage Google Ads and Meta Ads campaigns. You will conduct keyword research, audience targeting, and monitor performance across CPC, CPA, CTR and ROAS.

The role demands hands-on PPC expertise, conversion tracking and detailed reporting. This in-person position follows a US shift with 10-hour days; remuneration is up to ₹80,000 per year.

Qualifications

• Hands-on experience with Google Ads and Meta Ads platforms.
• Strong PPC and paid social advertising knowledge.
• Familiarity with Google Analytics 4 and conversion tracking.
• Analytical mindset with ability to optimize campaigns.

Responsibilities

• Plan, create, and manage Google Ads and Meta Ads campaigns.
• Perform keyword research, audience targeting, and competitor analysis.
• Monitor budgets, CPC, CPA, CTR, and ROAS for campaigns.
• Optimize campaigns to generate quality leads and sales.
• Create and test ad copies, creatives, and landing pages.
• Track results with Google Analytics and conversion tools.
• Prepare regular performance reports and suggest improvements.
• Manage advertising budgets to achieve business goals.

Skills

Google Ads

Meta Ads Manager

PPC

Google Analytics 4

Campaign optimization

Reporting

Job description

Location: ITC 3, Sector 67, Mohali, Punjab – 160062
Shift: US Shift
Working Hours: 10 hours (including 1-hour break)
Experience: Experienced candidates preferred

Job Responsibilities

• Plan, create, and manage advertising campaigns on Google Ads and Meta Ads (Facebook & Instagram).
• Conduct keyword research, audience targeting, and competitor analysis.
• Monitor campaign performance, budgets, CPC, CPA, CTR, and ROAS.
• Optimize campaigns to generate quality leads, conversions, and sales.
• Create and test ad copies, creatives, and landing pages.
• Track campaign results using Google Analytics and conversion tracking tools.
• Prepare regular performance reports and suggest improvements.
• Manage advertising budgets efficiently to achieve business goals.

Required Skills

• Hands-on experience with Google Ads and Meta Ads Manager.
• Strong understanding of PPC, paid social advertising, and campaign optimization.
• Knowledge of Google Analytics 4, conversion tracking, and remarketing.
• Analytical skills with the ability to improve campaign performance.
• Good communication and reporting skills.

Preferred Candidate: A results-driven professional with practical experience in managing and optimizing paid advertising campaigns.

Pay: Up to ₹80,000.00 per year

Work Location: In person