Google Ads Specialist ( #23400 )

Aqlix IT Solutions Pvt Ltd; Chandigarh; On-site; INR 350,000 - 650,000; Full time

Job summary

Aqlix IT Solutions Pvt Ltd is looking for a results-driven Google Ads Specialist to plan, execute, and optimize paid campaigns from Chandigarh. You will manage end-to-end campaigns, perform keyword research, and monitor budgets to maximize ROAS and generate high-quality leads.

Ideal candidates have hands-on experience with Search, Display, and Performance Max, plus GA4 and GTM for conversion tracking. Strong analytical and reporting skills are essential, along with a certification in Google Ads

Qualifications

• 2–4 years hands-on experience in Google Ads and campaign management.
• Strong knowledge of Search Ads, Display Ads, and Performance Max campaigns.
• Proficiency in keyword planning, budget allocation, and bid optimization.
• Experience with GA4, GTM, and conversion tracking.
• Strong analytical, problem-solving, and reporting skills.
• Experience in lead generation and performance marketing.
• Google Ads certification is an added advantage.

Responsibilities

• Create, manage, and optimize Google Ads campaigns to generate quality leads and conversions.
• Perform keyword research, competitor analysis, and audience targeting.
• Monitor campaign budgets, CPC, CTR, CPL, conversion rates, and ROAS.
• Optimize ad copies, bidding strategies, and landing pages to improve campaign performance.
• Set up and track conversions using GA4 and GTM.
• Conduct A/B testing and implement strategies to improve campaign ROI.
• Analyze campaign data and prepare regular performance reports.
• Stay updated with Google Ads trends, tools, and industry best practices.

Skills

Google Ads

Campaign management

Keyword research

GA4 & GTM

Lead generation

Tools

GA4

GTM

Job description

Experience: 2+ Years | Chandigarh candidates only

We are looking for a results-driven Google Ads Specialist to plan, execute, and optimize paid advertising campaigns across Google Ads. The ideal candidate should have hands‑on experience in campaign management, keyword research, budget optimization, conversion tracking, and performance analysis to generate quality leads and maximize return on ad spend (ROAS).

Key Responsibilities

• Create, manage, and optimize Google Ads campaigns to generate quality leads and conversions.
• Perform keyword research, competitor analysis, and audience targeting.
• Monitor campaign budgets, CPC, CTR, CPL, conversion rates, and ROAS.
• Optimize ad copies, bidding strategies, and landing pages to improve campaign performance.
• Set up and track conversions using Google Analytics 4 (GA4) and Google Tag Manager (GTM).
• Conduct A/B testing and implement strategies to improve campaign ROI.
• Analyze campaign data and prepare regular performance reports.
• Stay updated with Google Ads trends, tools, and industry best practices.

Required Skills & Qualifications

• 2–4 years of hands‑on experience in Google Ads campaign management.
• Strong knowledge of Search Ads, Display Ads, and Performance Max campaigns.
• Proficiency in keyword planning, budget allocation, and bid optimization.
• Experience with GA4, GTM, and conversion tracking.
• Strong analytical, problem-solving, and reporting skills.
• Experience in lead generation and performance marketing.
• Google Ads certification is an added advantage.