Google Ads Specialist

GTF Technologies; Dadri; On-site; INR 600,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary

Career progression

Real estate focus

Job summary

GTF Technologies is seeking a skilled Google Ads Specialist to join our digital marketing team in India. You will create, manage, optimize, and analyze Google Ads campaigns for real estate clients to drive leads and conversions.

You will conduct keyword research, craft compelling ads, manage budgets, and report results. The ideal candidate has 4+ years of hands-on Google Ads experience in real estate, strong analytical skills, and knowledge of SEO/SEM.

Qualifications

• Minimum 4 years of hands-on experience in Google AdWords for the real estate industry.
• Proficiency in creating and managing Google AdWords campaigns across various platforms.
• Strong analytical skills and the ability to derive insights from campaign data.
• Knowledge of SEO, SEM, and other digital marketing channels is an advantage.
• Excellent communication and presentation skills.
• Updated with the latest trends and best practices in digital marketing.
• Google AdWords certification is preferred.

Responsibilities

• Develop effective Google AdWords strategies aligned with clients' objectives and target audiences.
• Conduct in-depth keyword research for high-performing keywords.
• Create compelling ad copies that resonate with audiences and drive clicks.
• Set up and manage campaigns across Search, Display, Video, Shopping, etc.
• Monitor budgets to achieve best results within the CTC range.
• Continuously test ad creatives, landing pages, and settings.
• Analyze campaign data and provide actionable recommendations.
• Implement and monitor conversion tracking.
• Conduct regular competitor analysis to identify opportunities.
• Prepare regular reports on campaign performance and progress.

Skills

Campaign strategy

Keyword research

Ad creation

Campaign management

Budget allocation

AB testing

Performance analysis

Conversion tracking

Competitor analysis

Reporting

communication skills

Tools

Google Ads

AdWords

Job description

Come, Be A Part Of The GTF Technologies Family.

Google Ads Specialist

Required Candidate Profile

We are seeking a skilled and experienced Google Ads Specialist to join our digital marketing team. As a Google Ads Specialist, you will be responsible for creating, managing, optimizing, and analyzing Google Ads campaigns to drive relevant traffic, generate leads, and maximize conversions for our clients' businesses.

• Campaign Strategy: Develop effective Google AdWords strategies aligned with clients' business objectives and target audiences to achieve desired results.
• Keyword Research: Conduct in-depth keyword research to identify relevant and high‑performing keywords for ad campaigns.
• Ad Creation: Create compelling and engaging ad copies that resonate with the target audience and drive clicks and conversions.
• Campaign Management: Set up and manage Google AdWords campaigns across various platforms (Search, Display, Video, Shopping, etc.) to ensure maximum ROI.
• Budget Allocation: Monitor and allocate budgets effectively to achieve the best possible results within the specified CTC range.
• A/B Testing: Continuously test and optimize ad creatives, landing pages, and campaign settings to improve performance.
• Performance Analysis: Analyze campaign data, draw insights, and provide actionable recommendations for improving campaign performance and achieving KPIs.
• Conversion Tracking: Implement and monitor conversion tracking to measure the success of campaigns accurately.
• Competitor Analysis: Conduct regular competitor analysis to stay informed about the industry landscape and identify new opportunities.
• Reporting: Prepare regular reports showcasing campaign performance and progress to clients and internal stakeholders.

Skills Required

• Minimum 4 years of hands‑on experience in Google AdWords for the real estate industry.
• Proficiency in creating and managing Google AdWords campaigns across various platforms.
• Strong analytical skills and the ability to derive insights from campaign data.
• Knowledge of SEO, SEM, and other digital marketing channels is an advantage.
• Excellent communication and presentation skills.
• Updated with the latest trends and best practices in digital marketing.
• Google AdWords certification is preferred.

Why Join Us?

• Work on large‑scale campaigns for top real estate clients.
• Join a growing team at the forefront of digital marketing innovation.
• Competitive salary, bonuses, and opportunities for career advancement.