GM / GM – Project Sales (Diesel Gensets & Allied Systems)

Sudhir Power Ltd; Gurgaon; On-site; INR 1,000,000 - 2,000,000; Full time

Job summary

Sudhir Power Ltd in Gurgaon is seeking an AGM/GM for Project Sales specializing in Diesel Gensets and allied systems. The ideal candidate should have 5-12 years of experience in DG project sales, focusing on turnkey solutions involving multiple components. Strong communication skills and a solution-selling mindset are essential.

Key responsibilities include leading project sales, managing relationships with consultants and contractors, and coordinating with technical teams to deliver customized solutions. A B.Tech in Electrical/Mechanical and an MBA in Marketing are preferred.

Qualifications

• Strong experience in DG / Powergen project sales.
• Exposure to turnkey or solution-based selling involving multiple system components.
• Good understanding of electrical / Mechanical systems, DG integration, and site requirements.
• Ability to handle techno-commercial discussions independently.
• Existing network with consultants, EPCs, builders, or industrial clients.

Responsibilities

• Lead project sales of DG sets with complete allied systems.
• Drive business for end-to-end DG solutions.
• Identify and maintain relationships with consultants, contractors, and customers.
• Engage at early project stages to ensure product inclusion.
• Manage complete sales cycle from lead generation to order closure.
• Track market trends and competitor offerings.

Skills

Project sales & business development

Techno-commercial negotiation

Market penetration & key account management

Strong communication and presentation skills

Stakeholder management (consultants, EPC, end users)

Solution selling mindset

Education

B.Tech (Electrical / Mechanical)

MBA (Marketing)

Job description

Job Title: AGM / GM – Project Sales (Diesel Gensets & Allied Systems)

Location: Gurgaon

Company Overview

Sudhir Power Limited is a leading turnkey power solutions provider specializing in Diesel Gensets, transformers, HT/LT panels, and integrated electrical systems. With decades of industry expertise, the company delivers end-to-end power infrastructure solutions across industrial, commercial, and mission‑critical applications, including data centres.

Role Objective

Drive Project sales of Diesel Generator (DG) systems along with complete balance‑of‑plant (BoP) and allied infrastructure, focusing on turnkey solution selling rather than standalone equipment sales.

Key Responsibilities

• Lead project sales of DG sets including complete allied systems and installation scope
• Drive business for end‑to‑end DG solutions, including:
  • Exhaust & chimney systems
  • Bulk HSD storage & fuel management systems
  • Acoustic enclosures & room acoustics
  • DG external cooling system (Cooling Towers / Coil Coolers)
  • Electrical panels, cabling & synchronization systems
• Identify and maintain strong relationships with consultants, contractors, EPC players and end customers
• Engage at early stages of projects (design/specification stage) to ensure product inclusion
• Coordinate with technical, design, and execution teams to offer customized turnkey solutions
• Manage complete sales cycle: lead generation → techno‑commercial discussions → negotiation → order closure
• Track market trends, competitor offerings, and upcoming projects to drive proactive sales
• Ensure accurate forecasting, CRM updates, and reporting

Ideal Candidate Profile

• Strong experience or willingness to work in DG / Powergen project sales.
• Exposure to turnkey or solution‑based selling involving multiple system components
• Good understanding of electrical / Mechanical systems, DG integration, and site requirements
• Ability to handle techno‑commercial discussions independently
• Existing network with consultants, EPCs, builders, or industrial clients is a big advantage

Required Skills

• Project sales & business development
• Techno‑commercial negotiation
• Market penetration & key account management
• Strong communication and presentation skills
• Stakeholder management (consultants, EPC, end users)
• Solution selling mindset

Experience

• 5–12 years in DG sets / Powergen / Electrical project sales

Education

• B.Tech (Electrical / Mechanical) preferred
• MBA (Marketing) is an added advantage