General Manager Marketing

Goel Ganga Group; Pune District; On-site; INR 600,000 - 900,000; Full time

Job summary

Goel Ganga Group in Pune, Maharashtra is expanding its marketing leadership to drive brand strategy, lead generation, and successful launches for real estate projects. You will plan and execute integrated campaigns, manage digital and performance marketing, and optimize budgets and ROI.

The role requires coordinating with Sales, CRM, and senior management to align activities with business objectives, while leading agencies and vendors to deliver high-impact campaigns.

Responsibilities

• Develop brand strategies and strengthen market positioning.
• Drive lead generation and support sales targets.
• Plan and execute real estate project launches and marketing campaigns.
• Manage digital marketing, performance marketing, and lead conversion.
• Prepare marketing budgets and monitor campaign ROI.
• Develop channel partner engagement and customer referral programs.
• Lead the marketing team and manage agencies and vendors.
• Coordinate with Sales, CRM, and Management to achieve business objectives.

Job description

Key Roles & Responsibilities:

1. Develop brand strategies and strengthen market positioning.
2. Drive lead generation and support sales targets.
3. Plan and execute real estate project launches and marketing campaigns.
4. Manage digital marketing, performance marketing, and lead conversion.
5. Prepare marketing budgets and monitor campaign ROI.
6. Develop channel partner engagement and customer referral programs.
7. Lead the marketing team and manage agencies and vendors.
8. Coordinate with Sales, CRM, and Management to achieve business objectives.