Field Sales Manager

Drink Prime; Bengaluru; On-site; INR 800,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary + incentives

Territory ownership

Growth in GT business

Job summary

Drink Prime in Bengaluru is seeking an Area Sales Manager to own the General Trade sales, store network, and field team in the assigned territory, aiming to meet monthly installation and sales targets. You will drive store onboarding, manage promoters and sales executives, plan market coverage, and ensure execution and visibility across outlets.

This role requires strong communication, negotiation, and leadership, with extensive travel.

Qualifications

• 3+ years of field sales experience in General Trade, FMCG or Retail.
• Proven track record of achieving sales targets and managing stores/field teams.
• Strong communication, negotiation, leadership and execution skills.
• Willingness for extensive field travel and territory management.

Responsibilities

• Drive sales targets, lead-to-sale conversions, and monthly installations.
• Identify, onboard, and activate high-potential retail stores.
• Recruit, coach promoters and sales executives; lead field team.
• Plan daily market coverage and identify new stores and opportunities.
• Track store visits, leads, conversions, and sales; implement corrective actions.
• Build strong relationships with retailers and channel partners for consistent execution and visibility.

Skills

Communication

Negotiation

Leadership

Execution

Job description

Role & responsibilities

Area Sales Manager General Trade**

Role Overview,

Own the sales, store network, and field team** for the assigned territory, with responsibility for achieving monthly installation and sales targets.

Key Responsibilitie,

1. Drive Sales

• * Own sales targets, lead-to-sale conversion, and monthly installations.
• * Drive consistent achievement of territory sales targets.

2. Build & Manage Stores**

• * Identify, onboard, and activate high-potential retail stores.
• * Improve productivity and sales performance of existing stores.

3. Lead the Field Team**

• * Recruit, manage, and coach promoters and sales executives.
• * Drive the team to achieve daily and monthly field targets.

4. Market Planning**

• * Plan daily market coverage and identify new stores and sales opportunities.
• * Ensure effective territory coverage and execution.

5. Performance Tracking**

• * Track store visits, leads, conversions, and sales.
• * Identify underperforming stores and implement corrective actions.

6. Retailer Relationship Management**

• * Build strong relationships with retailers and channel partners.
• * Ensure consistent execution and visibility across outlets.

---

**Requirements**

• * 3+ years** of experience in Field Sales, General Trade, FMCG,
• Consumer Durables, or Retail.
• * Proven track record of achieving sales targets and managing
• stores/field teams.
• * Strong **communication, negotiation, leadership, and execution
• skills**.
• * Comfortable with extensive field travel and territory management.

---

**Benefits**

• *Competitive salary + performance incentives**
• *High ownership** of territory, sales, and team performance
• *Opportunity to **build and scale a growing General Trade business**

Preferred candidate profile

Connect on: 9513147128 (Whatsapp)