Field Sales Executive

The Muthoot Group; Maharashtra; On-site; INR 250,000 - 350,000; Full time

Job summary

The Field Sales Executive – Gold Loan position is based in the Pune region and focuses on market development, customer acquisition, and lead generation. You will visit customers, explain Gold Loan products, and coordinate with the branch to facilitate the loan processing journey.

You will build relationships with local customers, traders, and self-employed segments, sustain a healthy sales pipeline, and work toward monthly targets while adhering to company policies and processes.

Qualifications

• Field sales experience preferred in financial services or gold loan domain.
• Strong understanding of local markets and customer segments.
• Ability to explain product terms and process to customers.

Responsibilities

• Identify potential Gold Loan customers in the assigned territory and conduct market visits.
• Generate leads and convert prospects into Gold Loan customers through field activities.
• Meet customers personally to explain benefits, terms, and guide loan processing with branch involvement.
• Maintain branch communication on lead status and pipeline to achieve monthly targets.

Skills

Market development

Lead generation

Customer acquisition

Relationship building

Customer meetings

Branch coordination

Cross-selling

Job description

This job is provided by apna.co For a Gold Loan vertical, the Field Sales Executive should primarily be responsible for market development, customer acquisition, lead generation, customer visits, and conversion of prospects into Gold Loan customers.

Field Sales Executive – Gold Loan

Role Objective

To generate and convert Gold Loan business through field-level customer acquisition, market visits, relationship building, and follow-up with prospective customers, while ensuring adherence to company policies and process guidelines.

Key Responsibilities

Market Development & Customer Acquisition

• Identify potential Gold Loan customers within the assigned territory.
• Conduct regular market visits to generate new business opportunities.
• Develop relationships with local customers, traders, self-employed individuals, and other potential customer segments.
• Generate business through direct sourcing, references, local market activities and customer referrals.

Lead Generation & Follow-up

• Generate leads through field visits, references, existing customers and local market contacts.
• Understand customer requirements and explain applicable Gold Loan products, features and processes.
• Regularly follow up with prospective customers to convert leads into business.

Customer Meetings & Conversion

• Meet prospective customers personally and explain the benefits and terms of Gold Loan products.
• Address customer queries and coordinate with the branch for further processing.
• Accompany/guide customers to the branch wherever required and facilitate the loan processing journey.
• Follow up on pending cases until completion/disbursement.

Branch & Business Coordination

• Coordinate with the Branch Manager/Branch team regarding sourced customers and pending cases.
• Ensure timely submission of required customer information/documents as per the prescribed process.
• Maintain regular communication with the branch regarding lead status, conversion and business pipeline.

Customer Relationship Management

• Maintain relationships with existing Gold Loan customers for repeat business, renewals and additional business opportunities.
• Generate referrals from existing customers.
• Identify opportunities for cross-selling/up-selling of applicable products, wherever assigned.

Market Intelligence

• Monitor competitor activities, Gold Loan interest rates, schemes, customer offers and market practices.
• Provide feedback to the Branch Manager/BDM regarding market potential, customer requirements and competitor activity.

Business & Productivity Targets

• Achieve assigned monthly/quarterly targets for Gold Loan acquisition and disbursement.
• Maintain adequate daily lead generation and customer-contact activity.
• Ensure healthy conversion of leads into customers.
• Maintain an active sales pipeline to support consistent business generation.

Compliance & Process Adherence

• Follow all company policies, regulatory requirements and prescribed sales processes.
• Ensure that no unauthorized commitments are made to customers.
• Maintain confidentiality of customer information and documents.
• Ensure proper and transparent communication of product terms to customers.

Candidate will be on the Payoll of Buzzwork(Our Payroll Partner) and Interested candidate may contact at below mentioned contact details-

Mr.Saudagar Lohar- 7350436506 ,Business Development Manager,Pune Region