Field Officer

Cadila Pharmaceuticals Limited; Ernakulam; On-site; INR 350,000 - 500,000; Full time

Job summary

Cadila Pharmaceuticals Limited is seeking a field-based Sales Executive in Kerala to drive sales and promote products to doctors and chemists. The role emphasizes achieving targets, building relationships, and expanding market presence within the territory.

The candidate will plan and execute promotional activities, coordinate with stockists and distributors, and provide daily reports and market feedback to management.

Qualifications

• Experience in pharmaceutical sales and field coverage preferred.
• Strong communicator with doctors and chemists.
• Ability to plan territory and achieve sales targets.
• Proven track record in stockist and distributor coordination.

Responsibilities

• Achieve sales budgets and yearly milestones for the territory.
• Maintain doctor call averages and chemist calls daily.
• Implement market development strategies and identify new opportunities.
• Coordinate with stockists and C&F agents for seamless distribution.
• Organise promotional activities and participate in meetings.
• Submit daily work plans and reports; provide market feedback.

Tools

PHYZII reporting tool

Job description

Job Description:

Principal Tasks & Responsibilities

• 1. Sales & Target Achievement
  Achieve and consistently surpass the assigned Sales Budget and YPM (Yearly Performance Milestone) for the territory.
  Ensure effective product promotion to generate Rx demand and secondary sales.
  Personally, book orders to maintain adequate stock levels and avoid stock-outs.
• 2. Doctor & Chemist Coverage
  Maintain a Doctor Call Average of 10+1 per day.
  Achieve Minimum 95% MCR (Monthly Call Report) coverage.
  Ensure a minimum of 5 chemist calls per day.
  Build strong professional relationships with key doctors, consultants, and retail chemists.
• 3. Market Development & Strategy Implementation
  Implement sales and marketing strategies designed by management.
  Identify potential markets and new customer opportunities within the territory.
  Expand doctor base and enhance prescription share.
• 4. Stockist & Distribution Management
  Manage relationships with Stockists and C&F agents to ensure seamless supply.
  Monitor product availability, stock movement, and expiry management.
• 5. Promotional Activities
  Organise and conduct symposiums, seminars, and doctors’ group meetings.
  Actively participate in Cycle Briefing Meets and other company meetings.
  Ensure effective use of promotional inputs and materials.
• 6. Reporting & Compliance
  Plan daily work schedules effectively and submit Daily Work Plans.
  Submit Daily Call Reports through the PHYZII reporting tool.
  Provide structured market feedback on company and competitor products to the Product Management Team.
  Submit expense statements within stipulated timelines.
  Ensure adherence to company policies and ethical promotion standards.
• 7. Accountability
  In the absence of the job holder, responsibilities will be handled by the designee assigned by the reporting manager.

Key Skills & Competencies

Functional / Technical:

• Scientific product detailing & effective objection handling
• Relationship building and influencing ability
• Territory planning & time management
• Sales execution and target orientation
• Market intelligence gathering and reporting
• Adaptability, ownership mindset & accountability
• Ability to work independently as well as collaboratively

Behavioural:

• Strong communication and impactful presentation skills

Requirements: