Facebook Ads Specialist

Dealism; Delhi; On-site; INR 400,000 - 650,000; Full time

Job summary

Dealism in South Delhi is seeking a skilled Facebook Ads Specialist to drive traffic and conversions on Meta platforms. This on-site, full-time role requires hands-on campaign creation, optimization, and reporting to stakeholders.

You'll manage budgets, perform audience research, craft ad copy with the design team, and stay abreast of Meta updates to maximize ROI. Strong Excel/Sheets skills and data-driven decisions are essential to success.

Qualifications

• Proven experience in managing Facebook Ads campaigns.
• Strong understanding of Facebook Ads Manager and ad types.
• Excellent communication and collaboration skills.
• Analytical skills with data-driven decisions.

Responsibilities

• Develop and implement data-driven advertising strategies across Meta platforms.
• Create, manage, and optimize campaigns for traffic, leads, conversions.
• Conduct audience research and segmentation to target demographics.
• Design compelling ad creatives with the design team.
• Monitor, analyze performance, adjust strategies for ROI.
• Manage ad budgets, bids, and spend allocation.
• Prepare performance reports for stakeholders.

Skills

Facebook Ads

Ad optimization

Data analysis

Budget management

Excel/Sheets

Tools

Facebook Ads Manager

Excel

Google Sheets

Job description

Profile: Facebook Ads Specialist
Location: South Delhi
Experience: 1+ year ( on-site job)
Job Type: Full-Time
Work Mode: Work from Office

We are looking for a highly skilled Facebook Ads Specialist to join our team. The ideal candidate will be responsible for driving traffic, increasing conversions, creating, managing, and optimizing advertising campaigns on Meta platforms Your expertise will drive brand growth, maximize ROI, and achieve marketing objectives.

Responsibilities:

• Develop and implement data-driven advertising strategies across Meta platforms.
• Create, manage, and optimize ad campaigns for various objectives (traffic, lead generation, conversions, etc.).
• Conduct audience research and segmentation to target the right demographics.
• Design compelling ad creatives in collaboration with the design team.
• Monitor and analyze campaign performance, adjusting strategies for optimal results.
• Manage ad budgets, bid strategies, and ensure efficient spend allocation.
• Stay updated on Meta advertising trends, tools, and algorithm changes.
• Prepare detailed performance reports and insights for stakeholders.

Requirements:

• Proven experience in managing Facebook Ads campaigns with a strong understanding of Facebook Ads Manager.
• In-depth knowledge of Facebook’s ad types, audience targeting, and optimization techniques.
• Strong analytical skills and experience using data to drive decisions.
• Excellent communication and collaboration skills.
• Familiarity with other social media platforms (Instagram, Messenger, etc.) is a plus.
• Proficiency in Microsoft Excel or Google Sheets for data analysis and reporting.
• Ability to manage multiple projects with varying deadlines.
• Creative mindset with the ability to craft compelling ad copy and visuals.

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