EdTech Sales Counselor

Boston Institute of Analytics; Mumbai; On-site; INR 300,000 - 600,000; Full time

Benefits offered by this job

Fixed salary

Performance incentives

Product & sales training

Career growth

Supportive work environment

Leads provided

Job summary

Boston Institute of Analytics in Mumbai, India, is seeking an energetic EdTech Sales Counselor for a full-time, on-site role. This B2C inside sales position focuses on converting qualified inquiries into enrollments and guiding candidates through admissions.

The ideal candidate has 1–3 years of experience, strong communication, follow-up discipline, and the ability to handle objections. You will manage leads, conduct product presentations, and coordinate with internal teams to ensure a smooth

Qualifications

• Strong B2C sales and conversion skills.
• Excellent verbal and written communication.
• Strong counselling, persuasion, negotiation, and objection-handling abilities.
• Target-driven and motivated by incentives and performance.

Responsibilities

• Lead conversion & Inside Sales: handle qualified leads via digital channels and convert to enrollments.
• Student Counselling: explain curriculum, fees, schedules, and career support; build trust.
• Follow-ups & Objection Handling: maintain regular follow-ups; address pricing and program concerns.
• CRM & Pipeline Management: update lead stages, track activities, prioritize high-intent prospects.
• Admissions & Onboarding: guide through documentation, payment, and enrollment; coordinate with internal teams.

Skills

B2C sales

Conversion skills

Verbal communication

Written communication

Counselling

Negotiation

Follow-up discipline

Pipeline management

CRM basics

Sales targets

Education

Bachelor's degree

MBA/PGDM (optional)

Job description

Job Description:

About This Job

Boston Institute of Analytics

Location

Mumbai, Maharashtra, India

Work Mode

On-site

Industry

Education

Job Description

EdTech Sales Counselor

Company: Boston Institute of Analytics (BIA)

Location: Mumbai (On-site)

Employment Type: Full-time

Experience: 1-3 Years

About Boston Institute Of Analytics

The Boston Institute of Analytics is one of the top-ranked international education and training institutes, headquartered in Boston, USA, with 107 campuses across 7+ countries, including the United States, United Kingdom, South Africa, and India. BIA delivers industry-leading programs across new-age technical and non-technical disciplines, helping students and professionals build future-ready careers in the world's most in-demand fields. Our programs emphasize practical learning, career-focused training, and global certification pathways, enabling learners to develop the skills required to succeed in competitive global industries.

About The Role

We are looking for an energetic and target-oriented Sales Counselor to join our admissions team in Mumbai.

This is a B2C inside sales role within the EdTech industry, focused on converting qualified student and professional enquiries into enrollments. You will speak with prospective learners, understand their career goals, recommend relevant programs, handle objections, follow up consistently, and guide candidates through the complete admission journey.

The ideal candidate is a confident communicator who enjoys sales, understands the importance of follow-ups, and is motivated by achieving and exceeding monthly targets.

Key Responsibilities

Lead Conversion & Inside Sales

• Handle qualified leads generated through digital marketing and other acquisition channels.
• Connect with prospective students and working professionals through calls, WhatsApp, email, and virtual meetings.
• Understand the candidate's education, experience, career goals, and learning requirements.
• Recommend relevant courses and programs based on the candidate's profile.
• Conduct effective sales pitches and product presentations.
• Convert qualified leads into paid enrollments.
• Consistently achieve monthly and quarterly admission targets.

Student Counselling

• Explain course curriculum, program structure, duration, certifications, fees, schedules, and career support.
• Help prospects understand the relevance and career value of different programs.
• Address questions and concerns related to courses, eligibility, fees, and admissions.
• Identify the candidate's needs and position the right program accordingly.
• Build trust and establish strong relationships throughout the decision-making process.

Follow-ups & Objection Handling

• Maintain regular and structured follow-ups with prospective students.
• Handle common sales objections related to pricing, course selection, competition, timing, and decision-making.
• Use effective persuasion and negotiation techniques to move prospects through the admissions funnel.
• Create urgency and drive timely enrollment decisions without compromising the student experience.

CRM & Pipeline Management

• Maintain accurate lead and prospect information in the CRM.
• Update lead stages, follow-up activities, conversations, and admission status.
• Manage the sales pipeline and prioritize high-intent prospects.
• Ensure no qualified lead is missed due to delayed or inconsistent follow-up.
• Track individual performance against daily, weekly, and monthly sales targets.

Admissions & Onboarding

• Guide students through documentation, payment, and enrollment procedures.
• Coordinate with internal teams to ensure smooth admission and onboarding.
• Maintain a positive candidate experience from the first interaction through enrollment.

Key Skills & Competencies

• Strong B2C sales and conversion skills.
• Excellent verbal and written communication.
• Strong counselling, persuasion, negotiation, and objection-handling abilities.
• Highly confident and comfortable speaking with students and working professionals.
• Strong follow-up discipline and pipeline management skills.
• Target-driven and motivated by incentives and performance.
• Ability to understand customer needs and recommend the right solution.
• Comfortable working in a high-volume lead environment.
• Basic understanding of CRM systems and sales reporting.
• Strong ownership of individual sales targets and conversion numbers.

Preferred Experience

Candidates with 1-3 years of experience in any of the following areas are preferred:

• EdTech SalesInside SalesEducation SalesAdmissions CounsellingAcademic CounsellingCareer CounsellingB2C SalesStudent RecruitmentCourse SalesTraining & Certification SalesEducation/Training Consulting

Educational Qualification

Bachelor's degree in any discipline.MBA/PGDM in Sales, Marketing, Business Management, or a related field is an added advantage but not mandatory.

What We Offer

• Fixed Salary + Attractive Performance IncentivesQualified Inbound LeadsNo Field SalesStructured Sales & Product TrainingOpportunity to work in the fast-growing EdTech industryExposure to high-demand technology and professional education programsPerformance-based career growthSupportive and energetic work environmentOpportunity to build a long-term career in EdTech sales

Why Join BIA?

Sell career-oriented programs across high-demand technology and professional domains.Work with a growing international education and training organization.Get access to qualified leads generated through marketing campaigns.Learn from experienced sales leaders and education professionals.Build expertise in consultative selling and career counselling.Fast career progression based on performance.Work in a dynamic, target-driven environment in Mumbai.

Work Location & Schedule

• Location: Mumbai
• Work Mode: On-site
• Working Days: Monday to Saturday

Equal Opportunity Employer

Boston Institute of Analytics is committed to fair and inclusive hiring practices. All qualified candidates will be considered based on their skills, experience, communication abilities, and suitability for the role.