E Commerce Executive

Orlin Apparel; Surat; On-site; INR 350,000 - 550,000; Full time

Job summary

Orlin Apparel is seeking a skilled PPC and digital advertising specialist to plan, manage, and optimize campaigns across Myntra, Amazon, Flipkart, and Meesho. You will refine product listings with compelling content and images to boost visibility and conversions.

You will monitor daily performance, adjust budgets and creatives, and collaborate with creative teams for assets. Strong analytics and communication are essential.

Qualifications

• 2+ years of experience in digital advertising, preferably in an e-commerce setting.
• Hands-on experience with platforms like Amazon Seller Central/AMS, Flipkart, Myntra and Ads, etc.
• Strong analytical skills and proficiency in Excel and data visualization tools.
• Experience with A/B testing and campaign performance optimization.
• Excellent written and verbal communication skills.

Responsibilities

• Plan, create, and manage PPC and display advertising campaigns on Myntra, Amazon, Flipkart, Meesho and other platforms.
• Optimize product listings with high-converting content, images, and keywords to improve visibility and conversions.
• Monitor and analyze campaign performance daily, adjusting budgets, creative, and bids to maximize ROI.
• Collaborate with the creative and content teams to develop ad assets and promotional materials.
• Manage seasonal and product-specific promotional campaigns including flash sales, festive offers, and new launches.
• Track KPIs such as CTR, CPC, ROAS, and conversion rates, and prepare detailed performance reports.
• Coordinate with internal stakeholders to ensure smooth campaign execution.
• Conduct competitor research to identify marketing opportunities and gaps.
• Understand ecommerce promotion tactics.

Skills

Digital advertising experience

Strong analytical skills

A/B testing

Excellent written and verbal skills

Tools

Excel

Data visualization tools

Job description

Key Responsibilities:

• Plan, create, and manage PPC and display advertising campaigns on platforms such as Myntra, Amazon, Flipkart, Meesho all B2C listing knowledge etc.
• Optimize product listings with high-converting content, images, and keywords to improve visibility and conversions.
• Monitor and analyses campaign performance daily, adjusting budgets, creative, and bids as needed to maximize ROI.
• Collaborate with the creative and content teams to develop ad assets and promotional materials.
• Manage seasonal and product-specific promotional campaigns including flash sales, festive offers, and new launches.
• Track KPIs such as CTR, CPC, ROAS, and conversion rates, and prepare detailed performance reports.
• Coordinate with internal stakeholders (e.g., inventory, operations) to ensure smooth campaign execution.
• Conduct competitor research to identify marketing opportunities and gaps.
• Should be able to understand the ecommerce promotion tactics.

Qualifications:

• 2+ years of experience in digital advertising, preferably in an e-commerce setting.
• Hands-on experience with platforms like Amazon Seller Central/AMS, Flipkart, Myntra and Ads, etc.
• Strong analytical skills and proficiency in tools like Excel, and data visualization platforms.
• Experience with A/B testing and campaign performance optimization.
• Excellent written and verbal communication skills.