Dynamic Marketing Professionals

Suzva Software Technologies; Bengaluru; On-site; INR 420,000 - 600,000; Full time

Job summary

Suzva Software Technologies is seeking dynamic Marketing professionals (Male candidate only) with at least 2+ years of experience in BTL and field marketing. The role focuses on brand building through activations, instore promotions, events and conference meets, with a strong emphasis on retail branding.

The incumbent will handle large regional scopes, ensure timely execution, and act as a brand custodian to strengthen market presence.

Qualifications

• Minimum 2+ years in BTL or field marketing.
• Experience in organizing BTL activations, instore promotions, events and conferences.
• Ability to handle large regional scopes and ensure timely execution.
• Accountability for brand visibility and retail branding.
• Go-To-Market mindset to learn, track competitors, engage with trades and generate ideas.
• Involvement in new product launches and POSM deployment.
• Act as brand custodian for region and support trade with marketing requirements.
• Analytical about regional sales and identifying gaps to boost performance.
• Quality check point for marketing activations and vendor management skills.

Responsibilities

• Organize and execute BTL activations, instore promotions, events and conferences.
• Manage regional execution to ensure brand visibility and timely delivery of marketing goals.
• Coordinate with trades and vendors to deploy POSM and launch new products.

Skills

BTL marketing

Retail branding

Vendor management

Negotiation

Go-To-Market

Job description

Dynamic Marketing professionals (Male candidate only) having minimum experience of 2+ years in BTL marketing, field marketing

Language Preference:-English & Hindi

We are looking for dynamic Marketing professionals (Male candidate only) having minimum experience of 2+ years in BTL marketing, preferably in Textile industry, who can help us in brand building exercises in effective ways.

• 1. The incumbent should have fair technical knowledge of all media used in BTL activations, OOH and Retail branding.
• 2. Experience in organizing BTL activations, Instore promotions, events and Conference meets.
• 3. He should have the capability of handling vast size of regions to execute the projects.
• 4. Should be a process owner of Retail branding and take the accountability of brand visibility in the market.
• 5. Should have Go-To-Market attitude to learn new things, track competitor activities, meet with the trades and bring new ideas to the table.
• 6. Responsibility in new product launches and POSM deployment in the market.
• 7. Act as a Brand custodian of his region, support the trade with all relevant marketing requirements and thrive to fulfill the same adhering to the deadlines.
• 8. Should be analytical towards sales in his region and identify gaps to improve sales.
• 9. Should be a Quality Check Point of all kinds of marketing activations.
• 10. Strong negotiation skills and should have good vendor management & development skills.