Digital Performance Marketing Manager

Yashoda Hospital and Research Centre Limited; Sector 10; On-site; INR 600,000 - 900,000; Full time

Job summary

Yashoda Hospital and Research Centre Limited in Uttar Pradesh is seeking a results-driven Digital Marketing Specialist to manage paid campaigns across Google Ads and other platforms. You will focus on generating leads for hospital services and improving conversion rates.

You will track performance with Google Analytics and CRM, optimize campaigns for CPL, conversions, and ROI, and work to enhance the lead-to-appointment funnel.

Qualifications

• Experience managing paid campaigns on Google Ads and other platforms.
• Data-driven mindset focused on lead generation and ROI.

Responsibilities

• Manage paid campaigns on Google Ads and other platforms.
• Optimize campaigns for CPL, conversions and ROI.
• Track performance using Google Analytics and CRM.
• Improve lead-to-appointment conversion through funnel optimization.

Skills

Google Ads

CPL optimization

Conversions optimization

ROI tracking

Analytics & CRM

Job description

• Manage paid campaigns on Google Ads other platforms.
• Optimize campaigns for CPL, conversions, and ROI.
• Track performance using Google Analytics & CRM.
• Improve lead-to-appointment conversion through funnel optimization.

Required Candidate profile

• Preferred: Experience in Healthcare, IVF, Diagnostics, or Hospital marketing
• If you are passionate about data-driven marketing and lead generation, we’d love to hear from you.