Digital Marketing Specialist

Alrights reserved to Bzolutions Global Pvt Ltd.; Northern (KY); Hybrid; INR 350,000 - 650,000; Full time

Job summary

Bzolutions Global Pvt Ltd. is seeking a Digital Marketing Specialist to plan, execute, and optimize campaigns across platforms in Kerala. The role focuses on data-driven strategies, content creation, and performance marketing to grow brands and improve online visibility.

Ideal candidates have hands-on experience with Google Ads, Meta Ads Manager, SEO/SEM, and analytics tools, with strong analytical and communication skills to drive measurable results.

Qualifications

• ,

Responsibilities

• Plan, execute, and optimize digital marketing campaigns.
• Manage Meta (Facebook & Instagram) and Google Ads campaigns.
• Develop and implement SEO and SEM strategies.
• Manage social media platforms and content calendars.
• Monitor website traffic, campaign performance, and analytics.
• Create marketing reports and provide actionable insights.
• Coordinate with graphic designers, video editors, and web developers.
• Improve brand visibility through organic and paid marketing efforts.
• Stay updated with the latest digital marketing trends and platform updates.

Skills

Digital marketing

Google Ads

Meta Ads Manager

SEO

Content Marketing

Google Analytics

WordPress

Tools

Google Ads

Meta Ads Manager

Google Analytics

Google Search Console

Tag Manager

Job description

We are looking for a creative, analytical, and results-driven Digital Marketing Specialist to join our team. The ideal candidate should have hands-on experience in planning, executing, and optimizing digital marketing campaigns across multiple online platforms.

If you're passionate about growing brands through data-driven strategies, creative content, and performance marketing, we'd love to have you on our team.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns.
• Manage Meta (Facebook & Instagram) and Google Ads campaigns.
• Develop and implement SEO and SEM strategies.
• Manage social media platforms and content calendars.
• Monitor website traffic, campaign performance, and analytics.
• Create marketing reports and provide actionable insights.
• Coordinate with graphic designers, video editors, and web developers.
• Improve brand visibility through organic and paid marketing efforts.
• Stay updated with the latest digital marketing trends and platform updates.

Requirements

• Minimum 2 years of professional experience in digital marketing.
• Strong knowledge of Google Ads and Meta Ads Manager.
• Experience in SEO, Social Media Marketing, and Content Marketing.
• Familiarity with Google Analytics, Google Search Console, and Tag Manager.
• Understanding of email marketing and marketing automation tools is an advantage.
• Basic knowledge of website management and WordPress is a plus.
• Excellent analytical, communication, and problem-solving skills.
• Ability to manage multiple campaigns simultaneously.

What We're Looking For

• Creative thinker with a data-driven mindset.
• Passion for digital trends and emerging technologies.
• Strong organizational and project management skills.
• Ability to work collaboratively in a fast-paced environment.
• Commitment to delivering measurable marketing results.