Digital Marketing Specialist

Freelancer Shruti Hardik Mehta; Mumbai; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Freelancer Shruti Hardik Mehta is seeking an AI Automation & Lead Generation Manager to identify potential clients and decision-makers using AI tools, LinkedIn, and online databases. The role focuses on healthcare infrastructure, hospitals, architecture, interiors, PMC, and turnkey projects.

You will generate and qualify leads, conduct outreach, maintain CRM records, and collaborate with the sales team to drive meetings and pipeline.

Qualifications

• 4+ years of experience in Lead Generation, Inside Sales, Business Development, Market Research, or a similar role.
• Hands-on experience with AI tools and digital lead-generation platforms.
• Strong knowledge of LinkedIn and Sales Navigator.
• Experience with Apollo, ZoomInfo, Hunter, Snov.io, Clay, or similar tools preferred.
• Strong research, communication, analytical, and data-management skills.
• Proficiency in Excel/Google Sheets and CRM platforms.
• Strong ownership and results-driven approach.
• Key KPIs

Responsibilities

• Generate qualified leads using AI tools, LinkedIn Sales Navigator, Apollo, ZoomInfo, Clay, and similar platforms.
• Research hospitals, clinics, healthcare groups, developers, doctors, investors, architects, and consultants.
• Identify key decision-makers such as Owners, Promoters, CEOs, Directors, Project Heads, and Facility Heads.
• Build and maintain accurate prospect databases and CRM records.
• Conduct LinkedIn and email outreach with personalized messages.
• Use AI for prospect research, data enrichment, lead qualification, and outreach personalization.
• Qualify leads based on project type, location, size, budget, timeline, and requirements.
• Coordinate with the Sales/BD team for follow-ups, meetings, and conversions.

Skills

Lead generation

Inside sales

Market research

Data management

CRM proficiency

Excel/Sheets

Tools

LinkedIn Sales Navigator

Apollo

ZoomInfo

Hunter

Snov.io

Clay

Job description

About the Role

We are looking for an AI Automation & Lead Generation Manager to identify potential clients and decision-makers using AI tools, LinkedIn, online databases, and automation platforms. The role will focus on generating and qualifying leads for healthcare infrastructure, hospitals, architecture, interiors, PMC, and turnkey projects.

Key Responsibilities

• Generate qualified leads using AI tools, LinkedIn Sales Navigator, Apollo, ZoomInfo, Clay, and similar platforms.
• Research hospitals, clinics, healthcare groups, developers, doctors, investors, architects, and consultants.
• Identify key decision-makers such as Owners, Promoters, CEOs, Directors, Project Heads, and Facility Heads.
• Build and maintain accurate prospect databases and CRM records.
• Conduct LinkedIn and email outreach with personalized messages.
• Use AI for prospect research, data enrichment, lead qualification, and outreach personalization.
• Qualify leads based on project type, location, size, budget, timeline, and requirements.
• Coordinate with the Sales/BD team for follow-ups, meetings, and conversions.

Required Skills

• 4+ years of experience in Lead Generation, Inside Sales, Business Development, Market Research, or a similar role.
• Hands-on experience with AI tools and digital lead-generation platforms.
• Strong knowledge of LinkedIn and Sales Navigator.
• Experience with Apollo, ZoomInfo, Hunter, Snov.io, Clay, or similar tools preferred.
• Strong research, communication, analytical, and data-management skills.
• Proficiency in Excel/Google Sheets and CRM platforms.
• Strong ownership and result-oriented approach.
• Key KPIs

Qualified Leads | Meetings Generated | Lead Quality | Outreach Response Rate | Sales Pipeline Contribution