Digital Marketing Specialist

Happy Square Outsourcing Services Limited; Gurugram District; On-site; INR 540,000 - 660,000; Full time

Job summary

Happy Square Outsourcing Services Limited in Gurgaon seeks a Digital Marketing Executive to boost growth through performance campaigns, lead generation, and brand building. Immediate joining is preferred.

The role requires planning and execution across channels, managing Google/Meta Ads, SEO, social content, analytics, and collaboration with sales and design teams to optimize ROI and ensure consistent brand messaging.

Qualifications

• Bachelor’s degree in Marketing or related field.
• 2–5 years of digital marketing experience.
• Hands-on with Google Ads, Meta Ads, SEO and SMM.
• Strong lead generation & performance marketing skills.
• Experience with analytics tools and marketing automation.

Responsibilities

• Plan and execute digital marketing campaigns across online channels.
• Manage social platforms: Facebook, Instagram, LinkedIn, YouTube.
• Create, schedule and publish engaging content.
• Generate quality leads through organic and paid campaigns.
• Monitor Google Ads/Meta Ads; optimize campaigns for ROI.
• Perform keyword research and implement SEO strategies.
• Track website traffic and KPIs using analytics tools.
• Collaborate with designers and sales teams to drive growth.

Skills

Digital Marketing

Lead Generation

SEO

Google Ads

Meta Ads

Social Media

Analytics

Content Planning

Education

Bachelor's degree in Marketing

Business Administration

Communications

Tools

Google Analytics

Search Console

Canva

Microsoft Office

Job description

Preferred immediate joiner

Contact no. 7415074707

Department: Marketing

Experience Required: 1+ Years in Real Estate

Salary : Upto 6 LPA

Employment Type: Full-Time

Position Summary:

We are looking for dynamic, smart, and energetic Digital Marketing Executives to join our Growth & Innovation Division. This role offers an exciting opportunity for ambitious professionals who are passionate about digital marketing, performance-driven campaigns, lead generation, and brand building. The ideal candidate should possess a strong learning mindset, adaptability to evolving digital trends, and a commitment to delivering exceptional results and continuous growth.

Key Responsibilities:

• Actively participate in training sessions and skill development programs.
• Plan and execute digital marketing campaigns across various online channels.
• Manage and optimize social media platforms including Facebook, Instagram, LinkedIn, and YouTube.
• Create, schedule, and publish engaging content for social media and digital platforms.
• Generate quality leads through organic and paid marketing campaigns.
• Monitor and optimize Google Ads, Meta Ads, and other paid advertising campaigns.
• Conduct keyword research and implement SEO strategies to improve website rankings.
• Track website traffic, campaign performance, and marketing KPIs using analytics tools.
• Coordinate with designers, content creators, and sales teams to execute marketing initiatives.
• Maintain accurate reports of campaign performance, leads generated, and ROI.
• Stay updated with the latest digital marketing trends, tools, and best practices.
• Develop and implement email marketing campaigns to nurture leads.
• Ensure brand consistency across all digital channels.
• Update daily work reports and submit performance updates to reporting managers.
• Report to Team Leader and coordinate daily action plans.
• Share regular market feedback, competitor analysis, and customer insights.
• Support team members in achieving marketing and business objectives.
• Stay Current: Stay updated on the latest design trends, tools, and technologies to ensure our designs remain innovative and competitive.

Qualifications/ Skills / Specification:

• Bachelor's degree in Marketing, Business Administration, Communications, or related field.
• Minimum 2-5 years of experience in Digital Marketing.
• Hands-on experience with Google Ads, Meta Ads, SEO, and Social Media Marketing.
• Strong understanding of lead generation and performance marketing.
• Experience with Google Analytics, Search Console, and marketing automation tools.
• Strong communication skills in English and Hindi.
• Proficiency in Canva, Microsoft Office Suite, and digital marketing tools.
• Creative mindset with excellent content planning abilities.
• Ability to analyze data and make performance-driven decisions.
• Quick learner with the ability to master new software and tools rapidly.
• Self-motivated and ambitious with clear growth objectives.
• Result-oriented with focus on targets and measurable outcomes.
• Continuous learner with growth mindset and adaptability.
• Ability to work under pressure and manage multiple projects simultaneously.
• Professional appearance and grooming standards.

Additional Information:

• Location: DLF Corporate Greens, Sec 74A, Gurgaon, India
• Type: Full-time
• Start Date: Immediate Joining