Digital Marketing Professional

Rocket Flyer Technology; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

Rocket Flyer Technology in Gurugram is seeking a digital marketing specialist to lead Google Ads, Facebook and Instagram campaigns, and SEO initiatives. You will craft engaging content for landing pages, manage social channels, and drive data-driven optimization.

Responsibilities include content creation, campaign analysis, ROI tracking, and collaborating with teams to enhance user experience and conversions across digital touchpoints.

Qualifications

• Experience in Digital Marketing and SEO
• Social Media Management
• Good Oral/Verbal Communication
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, Facebook, Omniture, WebTrends)

Responsibilities

• Hands on experience of creating and optimizing Google Ads PPC Campaigns is a MUST
• Hands on experience of creating and optimizing Facebook and Instagram Campaigns is a MUST
• Good to have experience of creating LinkedIn Ads
• Good Knowledge around Technical SEO and not just backlinks, meta information around the pages and link building is a must have
• Good command on writing content across the pages is a must
• Maintaining our social media presence across all digital channels.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Collaborate with internal teams to create landing pages and optimize user experience.

Skills

Content writing

Verbal communication

Creative thinking

Campaign optimization

Analytics interpretation

Tools

Google Analytics

Facebook Ads Manager

Adobe Analytics (Omniture)

WebTrends

Job description

Digital Marketing Job Responsibilities :

• Hands on experience of creating and optimizing Google Ads PPC Campaigns is a MUST


• Hands on experience of creating and optimizing Facebook and Instagram Campaigns is a MUST


• Good to have experience of creating LinkedIn Ads


• Good Knowledge around Technical SEO and not just backlinks, meta information around the pages and link building is a must have


• Good command on writing content across the pages is a must


• Maintaining our social media presence across all digital channels.


• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).


• Identify trends and insights, and optimize spend and performance based on the insights.


• Brainstorm new and creative growth strategies.


• Collaborate with internal teams to create landing pages and optimize user experience.

Requirements

• Experience in Digital Marketing and SEO


• Social Media Management


• Good Oral/Verbal Communication


• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate


• Experience in optimizing landing pages and user funnels


• Solid knowledge of website analytics tools (e.g., Google Analytics, Facebook, Omniture, WebTrends)