Digital Marketing Manager

Genxhire Services; Mumbai; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Genxhire Services in Mumbai is seeking a results-driven marketing/BD professional to drive end-to-end lead generation campaigns across product launches and sustenance phases.

You will engage with diverse stakeholders to define requirements, craft business plans and GTM strategies, and own the lead lifecycle from generation to closure, using data to guide decisions for revenue growth.

Responsibilities

• Engaging with various stakeholders to understand project requirements and providing appropriate recommendations on execution
• Creating business plans and GTM strategies and implementing strategic & tactical initiatives towards revenue generation for projects as applicable
• End to End responsibility for managing lead generation campaigns for various launch / sustenance phases for different products
• Managing the lead lifecycle from generation to final closure Agency to Execution strategies for site (last mile)
• Working with digital agencies for a 360-degree implementation of plans
• Managing the P&L of projects for a defined time-period with complete ownership of all decisions made towards the same
• Using data to understand sales trends / market trends / customer behaviour and making relevant recommendations to top management based on this data

Job description

Your day-to-day work/ Key Responsibilities :

• Engaging with various stakeholders to understand project requirements and providing appropriate recommendations on execution
• Creating business plans and GTM strategies and implementing strategic & tactical initiatives towards revenue generation for projects as applicable
• End to End responsibility for managing lead generation campaigns for various launch / sustenance phases for different products
• Managing the lead lifecycle from generation to final closure Agency to Execution strategies for site (last mile)
• Working with digital agencies for a 360-degree implementation of plans
• Managing the P&L of projects for a defined time-period with complete ownership of all decisions made towards the same
• Using data to understand sales trends / market trends / customer behaviour and making relevant recommendations to top management based on this data