Digital Marketing Manager

Diamond Atelier; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

Diamond Atelier, a New York-headquartered lab-grown diamond company, seeks a Digital Marketing Rockstar in Mumbai to drive brand growth for a premium luxury jewelry line. You will run Meta, Google, and TikTok ads, craft strategy for a new brand launch, and collaborate with the creative team to deliver high-performing campaigns.

You’ll analyze campaigns, optimize weekly for ROAS, CPC, and leads while growing online presence.

Qualifications

• 2-6 years of experience in digital marketing/performance marketing.

Responsibilities

• Run and manage Meta Ads (Instagram/Facebook) + Google Ads + TikTok Ads.
• Create a marketing strategy for our new luxury jewelry brand launch.
• Collaborate with design/creative teams to produce high-performing ads.
• Plan campaigns for Reels, Collections, Website launches and offers.
• Track performance (sales, leads, ROAS, CPC) and optimize weekly.
• Grow brand presence online with strategic execution.
• Create reports and insights on what worked and next steps.

Skills

Digital marketing

Performance marketing

Meta Ads

Google Ads

TikTok Ads

Job description

Diamond Atelier is a New York-headquartered lab-grown diamond company specializing in premium loose diamonds for B2B clients across the USA. As we continue to grow, we are building our own jewelry brand in New York. Our manufacturing factories are located in Surat, and we have supporting creative and operational teams in Mumbai (Andheri West) and Delhi.

We’re looking for a Digital Marketing Rockstar who knows how to grow brands online.

Someone who can run ads, build a strategy, understand trends, and work closely with the creative team to create campaigns that actually perform.

If you love Instagram, marketing, numbers, strategy, and scaling brands, you’ll fit right in.

Timing : Night Shit (7pm to 4am)

What You’ll Do

• Run and manage Meta Ads (Instagram/Facebook) + Google Ads + TikTok Ads
• Create a marketing strategy for our new luxury jewelry brand launch
• Work with creatives (designers/editors/content team) to create high-performing ads
• Plan campaigns for Reels, Collections, Website Launches, and Offers
• Track performance (sales, leads, ROAS, CPC) and improve results every week
• Help grow our brand presence online - smartly + consistently
• Create reports & insights (what worked, what didn’t, what to do next)

What We Want In You

• 2-6 years of experience in digital marketing/performance marketing
• Strong knowledge of Meta Ads + Google Ads + TikTok Ads
• Ability to understand both creative + analytics
• You should know how to scale campaigns, not just run them
• Fashion / luxury / jewelry / D2C experience is a big plus
• Organized, proactive, and hungry to grow

Salary: Based on experience and skill set. We are happy to discuss expectations during our first call.