Digital Marketing Manager

The Creative Chimney; Delhi; On-site; INR 600,000 - 900,000; Full time

Job summary

The Creative Chimney, a Delhi-based marketing agency, is seeking an Experienced Digital Marketing Manager to plan, execute, and optimize campaigns across Google Ads, Meta Ads, SEO, and Social Media. The role involves lead generation, budget management, and ROI-focused optimization, with close collaboration with creatives and content teams.

Responsibilities include campaign performance analysis, landing page optimization, and client communication to drive growth.

Qualifications

• 3+ years of hands-on digital marketing experience.
• Proven expertise in Google Ads (Search, Display, YouTube, Performance Max, Remarketing).
• Proven expertise in Meta Ads (Facebook & Instagram).
• SEO skills: On-Page, Off-Page, Technical, Local SEO; keyword research and backlink strategies.
• Familiarity with Google Analytics, Tag Manager, GSC, and conversion tracking.
• Experience in lead generation campaigns and performance marketing.
• Knowledge of landing page optimization and CRO.
• Experience with social media strategy and organic growth techniques.
• Strong reporting with MIS dashboards; ability to present results to clients.
• Knowledge of email marketing, WhatsApp marketing, and marketing automation is a plus.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta Ads, SEO, and social media.
• Manage paid advertising budgets and improve website rankings to generate qualified leads.
• Analyze campaign performance and prepare detailed MIS reports for clients and internal teams.
• Coordinate with creative and content teams to ensure cohesive campaign execution.
• Identify new digital opportunities to maximize ROI and business growth.

Skills

Google Ads

Meta Ads

SEO

Keyword research

Analytics

Lead generation

CRO

Social media

Email marketing

CRM tools

Education

Bachelor's degree in Marketing

Tools

Google Tag Manager

Google Analytics

Google Search Console

SEMrush

Ahrefs

Ubersuggest

Canva

WordPress

CRM tools

Job description

Company Description

The Creative Chimney, based in South Delhi, is a creative and performance-driven marketing agency where innovation meets strategy. Our team of Designers, Developers, Content Creators, Video Editors, SEO Experts, and Digital Marketers work together to create impactful brand experiences and result-oriented campaigns. We specialize in performance marketing, branding, social media management, website development, and lead generation solutions for businesses across industries. At TCC, we believe in creativity backed by strategy and data to deliver measurable growth for our clients.

Role Description

This is a full-time on-site role located in Delhi, India, for an Experienced Digital Marketing Manager. The candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple platforms including Google Ads, Meta Ads, SEO, and Social Media Marketing. The role involves managing paid advertising campaigns, improving website rankings, generating qualified leads, analyzing campaign performance, and coordinating with creative and content teams to ensure successful campaign execution. The Digital Marketing Manager will also be responsible for creating growth strategies, handling client communication, monitoring marketing budgets, and identifying new digital opportunities to maximize ROI and business growth.

Qualifications

• Minimum 3 years of hands-on experience in Digital Marketing
• Strong expertise in Google Ads (Search, Display, YouTube, Performance Max, Remarketing Campaigns)
• Strong expertise in Meta Ads (Facebook & Instagram Ads Manager)
• Practical knowledge of SEO including On-Page SEO, Off-Page SEO, Technical SEO, and Local SEO
• Experience in keyword research, competitor analysis, backlink strategies, and SEO audit tools
• Knowledge of Google Analytics, Google Tag Manager, Google Search Console, and conversion tracking setup
• Experience in lead generation campaigns and performance marketing strategies
• Understanding of landing page optimization and conversion rate optimization (CRO)
• Experience with social media strategy and organic growth techniques
• Ability to analyze campaign performance and prepare detailed MIS/reporting dashboards
• Knowledge of email marketing, WhatsApp marketing, and marketing automation tools is a plus
• Familiarity with tools such as SEMrush, Ahrefs, Ubersuggest, Canva, WordPress, and CRM tools
• Strong understanding of audience targeting, retargeting, and funnel-based marketing
• Excellent communication, presentation, and client handling skills
• Strong project management and team coordination abilities
• Ability to manage multiple projects and meet deadlines efficiently
• Knowledge of current digital marketing trends, AI marketing tools, and automation platforms is preferred
• Bachelor’s degree in Marketing, Business, Mass Communication, or a related field

Preferred Skills

• Strategic thinking with performance-oriented mindset
• Creative problem-solving abilities
• Data-driven decision-making approach
• Strong analytical and reporting skills
• Leadership and team management capabilities
• Ability to work in a fast-paced agency environment

Job Location

Delhi, India (On-Site)

Experience Required

3+ Years in Digital Marketing / Performance Marketing