Digital Marketing Manager

Modernize Chip Solutions (MCS); Bengaluru; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Modernize Chip Solutions (MCS) in Bengaluru seeks a digital marketing manager to strengthen online presence, generate business leads, and promote semiconductor design services to global clients.

You will develop and implement marketing strategies across SEO, SEM, content, and social media, collaborating with sales and engineering teams to drive qualified leads and ROI.

Qualifications

• 4-8 years of experience in digital marketing, preferably in B2B technology or semiconductor industries.
• Hands-on experience with SEO, Google Ads, LinkedIn Marketing, and email marketing.
• Knowledge of lead generation, marketing automation, and analytics tools.
• Excellent content creation, communication, and campaign management skills.
• Ability to work with sales and technical teams to achieve business goals.

Responsibilities

• Develop and execute digital marketing strategies to generate leads and improve brand awareness.
• Manage the company website, SEO, SEM, and social media platforms.
• Create engaging content, blogs, case studies, and marketing campaigns related to semiconductor and VLSI services.
• Run LinkedIn campaigns, email marketing, and paid advertising campaigns to generate qualified leads.
• Support sales and business development teams with lead generation and marketing materials.
• Track campaign performance, website traffic, lead conversions, and marketing ROI.
• Conduct competitor research and identify new digital marketing opportunities.

Skills

Digital marketing

SEO

Google Ads

LinkedIn

Email marketing

Lead generation

Marketing automation

Analytics tools

Content creation

Campaign management

Cross-functional collaboration

Education

Bachelor's degree

Tools

Google Analytics

Job description

Experience: 4-8 Years

Job Overview

We are looking for a digital marketing manager to strengthen our online presence, generate business leads, and promote our semiconductor design services to global clients.

Key Responsibilities

• Develop and execute digital marketing strategies to generate leads and improve brand awareness.
• Manage the company website, SEO, SEM, and social media platforms.
• Create engaging content, blogs, case studies, and marketing campaigns related to semiconductor and VLSI services.
• Run LinkedIn campaigns, email marketing, and paid advertising campaigns to generate qualified leads.
• Support sales and business development teams with lead generation and marketing materials.
• Track campaign performance, website traffic, lead conversions, and marketing ROI.
• Conduct competitor research and identify new digital marketing opportunities.

Required Skills

• 4-8 years of experience in digital marketing, preferably in B2B technology or semiconductor industries.
• Hands-on experience with SEO, Google Ads, LinkedIn Marketing, and email marketing.
• Knowledge of lead generation, marketing automation, and analytics tools.
• Excellent content creation, communication, and campaign management skills.
• Ability to work with sales and technical teams to achieve business goals.

Qualification

Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

Preferred Experience

Experience marketing semiconductor design services, VLSI, embedded systems, or engineering services to B2B clients is an advantage.