Digital Marketing Executive

Doespin Creatives; Thiruvallur District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Dopespin Creatives in India is seeking a results-driven Digital Marketing Executive with hands-on experience in planning, executing, monitoring, and optimizing campaigns across Google Ads and Meta Ads to drive leads, engagement and conversions.

You will analyze performance metrics, conduct keyword research, coordinate with the creative team for ad content, manage social media channels, prepare insightful reports, and continuously optimize ROI.

Qualifications

• 13+ years of digital marketing experience.
• Proficient in Google Ads and Meta Ads.
• Strong SEO/SEM and analytics skills.
• Experience in managing social media campaigns.

Responsibilities

• Plan and execute campaigns on Google Ads and Meta Ads.
• Monitor CTR, leads, and conversions.
• Optimize campaigns to improve ROI and performance.
• Conduct competitor analysis and keyword research.
• Coordinate with the creative team to develop ad creatives and content.
• Manage social media platforms and support Google My Business activities.
• Prepare performance reports and provide actionable insights.

Skills

Google Ads

Meta Ads

SEO/SEM

Analytics

Social media management

Campaign reporting

Client coordination

Teamwork

Communication

Education

Bachelor's degree

Marketing certification

Tools

Google Analytics

Google Ads Editor

Meta Ads Manager

Job description

Job Overview

We are looking for a results-driven Digital Marketing Executive with hands-on experience in managing online campaigns. The ideal candidate should be capable of planning, executing, monitoring, and optimizing digital marketing strategies across multiple platforms to drive leads, engagement, and conversions.

Key Responsibilities

• Plan and execute campaigns on Google Ads and Meta Ads.
• Monitor campaign performance, CTR, leads, and conversions.
• Optimize campaigns to improve ROI and overall performance.
• Conduct competitor analysis and keyword research.
• Coordinate with the creative team to develop ad creatives and marketing content.
• Manage social media platforms and support Google My Bussiness activities.
• Prepare performance reports and provide actionable insights.

Required Skills

• 13 years of experience in digital marketing.
• Strong knowledge of Google Ads and Meta Ads.
• Understanding of SEO, SEM, and analytics tools.
• Experience in social media management.
• Ability to analyze campaign data and prepare reports.
• Good communication, analytical, Client Coordination and teamwork skills.

Qualification

Any graduate. A certification in Marketing or Digital Marketing will be an added advantage.