Digital Marketing Executive

Pandian Agro Foods Pvt Ltd; Madurai District; Sur place; INR 600 000 - 1 200 000; Plein temps

Résumé du poste

Pandian Agro Foods Pvt Ltd in Tamil Nadu is seeking an experienced E-commerce Manager to oversee listings and performance on Amazon, Flipkart, Jiomart, Meesho and other platforms. You will optimize product content, coordinate with logistics teams, and drive online sales growth.

The role requires hands-on experience with major marketplaces, strong digital marketing know-how, SEO and content creation skills, plus the ability to manage campaigns and analyze performance.

Qualifications

• Experience managing major marketplaces like Amazon Seller Central and Flipkart.
• Knowledge of Quick Commerce platforms such as Blinkit, Zepto, Swiggy Instamart, and BigBasket.
• Digital Marketing knowledge including social media and paid ads.
• Content creation and optimization for product listings.

Responsabilités

• Manage product listings across Amazon, Flipkart, Jiomart, Myntra (if applicable), Meesho, and other online marketplaces.
• Create, update, and optimize product listings with accurate descriptions, specifications, images, keywords, and pricing.
• Ensure product availability, inventory synchronization, and pricing accuracy across all platforms.
• Process and monitor online customer orders from receipt to successful delivery.
• Coordinate with warehouse, dispatch, logistics, and customer support teams for smooth order fulfillment.
• Track daily sales performance and marketplace analytics.
• Handle returns, replacements, refunds, customer complaints, and seller account health.

Connaissances

Amazon Seller Central

Flipkart Seller Hub

Quick Commerce

Digital Marketing

Social Media Marketing

SEO

Content Marketing

Canva

Adobe Photoshop

Illustrator

Video editing

Product photography coordination

Marketplace advertising

Excel & reporting

Customer service

Negotiation

Formation

Bachelor’s Degree in Marketing / Business / Commerce

Outils

Canva

Adobe Photoshop

Illustrator

Google Ads

Meta Ads

Amazon Ads

Flipkart Ads

Excel

Description du poste

Roles and Responsibilities:

E-Commerce Management

• Manage and monitor product listings across Amazon, Flipkart, Jiomart, Myntra (if applicable), Meesho, and other online marketplaces.
• Create, update, and optimize product listings with accurate descriptions, specifications, images, keywords, and pricing.
• Ensure product availability, inventory synchronization, and pricing accuracy across all platforms.
• Process and monitor online customer orders from receipt to successful delivery.
• Coordinate with warehouse, dispatch, logistics, and customer support teams for smooth order fulfillment.
• Track daily sales performance and marketplace analytics.
• Handle returns, replacements, refunds, customer complaints, and seller account health.

Quick Commerce Management

• Manage product listings and operations on Blinkit, Zepto, Swiggy Instamart, BigBasket, and other Quick Commerce platforms.
• Coordinate with category managers to improve product visibility.
• Monitor stock availability to avoid out-of-stock situations.
• Plan platform-specific promotional campaigns and offers.
• Improve product rankings and visibility on quick commerce platforms.

Marketplace Relationship Management

• Coordinate directly with Amazon, Flipkart, Blinkit, Zepto, and other marketplace account managers.
• Build strong relationships with platform partners.
• Participate in platform campaigns such as Great Indian Festival, Big Billion Days, Prime Day, and seasonal promotions.
• Resolve seller account issues and ensure policy compliance.

Digital Marketing & Social Media

• Plan and execute digital marketing campaigns.
• Manage promotions on Facebook, Instagram, YouTube, LinkedIn, X (Twitter), and WhatsApp Business.
• Develop creative social media campaigns to increase brand awareness and customer engagement.
• Work closely with influencers and digital creators for promotional activities.
• Monitor campaign performance and optimize based on ROI.

SEO & Content Optimization

• Perform keyword research for products.
• Optimize product titles, descriptions, backend keywords, and metadata.
• Improve organic product rankings through SEO best practices.
• Create SEO-friendly content for websites, blogs, and product pages.

Creative Content & Design

• Generate innovative marketing ideas and promotional concepts.
• Coordinate with graphic designers or independently create basic creatives using Canva, Photoshop, Illustrator, or similar tools.
• Design banners, promotional posters, social media posts, reels, stories, product images, and campaign creatives.
• Assist in creating product videos and promotional content.

Website Management

• Update website products, pricing, banners, and promotional offers.
• Ensure website content is accurate and user-friendly.
• Monitor website performance and suggest improvements to enhance customer experience.

Sales & Performance Analysis

• Prepare daily, weekly, and monthly sales reports.
• Analyze sales trends, customer behavior, and conversion rates.
• Identify opportunities to improve online sales performance.
• Recommend pricing strategies and promotional offers.

Customer Experience

• Respond to customer inquiries received through e-commerce platforms and social media.
• Ensure timely resolution of customer issues.
• Maintain high customer satisfaction ratings.

Promotions & Campaign Planning

• Plan seasonal campaigns and festival promotions.
• Coordinate discount offers, coupons, bundles, and flash sales.
• Work with marketing teams to launch new products online.

Competitor Analysis

• Monitor competitor pricing, product launches, promotions, and customer reviews.
• Provide actionable insights to improve market competitiveness.
• Identify emerging online market trends and customer preferences.

Required Skills

• Strong knowledge of E-Commerce platforms.
• Experience managing Amazon Seller Central and Flipkart Seller Hub.
• Knowledge of Quick Commerce platforms such as Blinkit, Zepto, Swiggy Instamart, and BigBasket.
• Digital Marketing knowledge.
• Social Media Marketing expertise.
• Search Engine Optimization (SEO).
• Content Marketing.
• Creative thinking and campaign planning.
• Graphic design skills (Canva, Adobe Photoshop, Illustrator or similar tools).
• Basic video editing knowledge is an added advantage.
• Product photography coordination.
• Marketplace advertising knowledge (Amazon Ads, Flipkart Ads, Meta Ads, Google Ads).
• Strong communication and negotiation skills.
• Analytical mindset with proficiency in Microsoft Excel and reporting.
• Good understanding of customer behavior and online shopping trends.

Preferred Qualifications

• Bachelor's Degree in Marketing, Business Administration, Commerce, Digital Marketing, or a related field.
• Certifications in Digital Marketing, SEO, Google Ads, Meta Ads, or E-Commerce will be an added advantage.

Interested Candidate please contact:

• Contact: 8667599441(call and fix appointment to attend interview)
• Mail ID: [e-mail]