Digital Marketing Executive

Broklet; India; On-site; INR 167,000 - 279,000; Full time

Job summary

Broklet in Bangalore, India is seeking a Digital Marketing Executive to drive performance marketing, social media engagement, and content coordination. The role spans ads, analytics, SEO, and growth initiatives.

You will plan and optimize campaigns on Meta and Google, manage posts and community interactions, collaborate with design teams for creatives, and craft compelling copy to scale the brand in a fast-paced startup.

Qualifications

• Basic knowledge of performance marketing, social media ads, and analytics.
• Good understanding of Instagram, Facebook, Google Ads, and trends.
• Ability to create engaging content with design teams.
• Familiarity with SEO basics (keyword research, optimization).
• Strong communication and creative thinking.
• Startup environment: fast pace, experimentation and adaptability.

Responsibilities

• Run performance marketing campaigns across Meta and Google Ads to generate quality leads.
• Plan, create, publish, and manage social media posts, reels, and stories.
• Coordinate with designers for engaging creatives and write captions/ad copy.
• Conduct keyword research and support on-page SEO and content structure.
• Track leads, conversions, and funnel reports; report daily analytics.
• Execute growth campaigns and assist in offline marketing tasks when needed.

Skills

Performance marketing

Social media ads

Analytics

Content creation

SEO basics

Communication

Startup adaptability

Tools

Meta Ads Manager

Google Ads

Google Analytics

Search Console

Content creation tools

Job description

Digital Marketing Executive

Location: Banglore , India

Salary: ₹15,000 – ₹25,000 per month

Posted at: Oct 20, 2025

Responsibilities

• Run Performance Marketing Campaigns

  • Set up and manage ads on Meta (Instagram/Facebook) and Google Ads

  • Optimize campaigns for lower CPL, higher leads, and quality traffic

  • Conduct A/B testing on creatives, audiences, and landing pages

  • Track analytics daily and report performance

• Social Media Management

  • Plan, create, and publish regular posts, reels, and stories

  • Maintain a consistent brand voice across all platforms

  • Increase followers, engagement, and reach through creative content

  • Respond to comments, messages, and community interactions

• Content & Creative Coordination

  • Work with designers to create engaging creatives, reels, ads, and graphics

  • Write captions, ad copy, and marketing content

  • Suggest new content ideas based on trends and competition analysis

• SEO & Website Growth

  • Conduct keyword research

  • Assist in on-page SEO (tags, meta descriptions, internal linking)

  • Post blogs and maintain SEO-friendly content structure

  • Monitor website traffic through Google Analytics / Search Console

• Lead Management & Tracking

  • Track incoming leads from all channels

  • Measure conversions and user activity

  • Maintain clean lead sheets and funnel reports

  • Coordinate with sales/operations for lead quality feedback

• Growth Campaign Execution

  • Run local promotions, collaborations, influencer campaigns

  • Help with offline marketing tasks when required

  • Research competition and find new opportunities to scale

Requirements

• Basic knowledge of performance marketing, social media ads, and analytics

• Good understanding of Instagram, Facebook, Google Ads, and social trends

• Ability to create engaging content and work with design teams

• Familiarity with SEO basics (keyword research, content optimization)

• Strong communication skills and creative thinking

• Ability to work fast, experiment, and adapt in a startup environment

• Any certification or portfolio (optional but preferred)

What’s on Offer

• Opportunity to build Broklet’s digital brand from the ground up

• Massive learning experience across ads, analytics, SEO, and content

• Direct impact on company growth and user acquisition

• Fast career growth and performance-based salary increments

• Energetic startup environment with freedom to experiment

• Chance to take ownership of complete marketing channels over time