Digital Marketing Associate

ZycoSoft; Kolkata District; On-site; INR 400,000 - 800,000; Full time

Job summary

ZycoSoft is seeking a Digital Marketing Associate to independently manage social media, SEO, and content across channels. You will leverage AI tools to generate UGC-style videos and images, craft engaging captions and blogs, and support inbound leads for both agency and product lines.

The role requires 1–3 years of hands-on experience and a proactive, collaborative approach to stay ahead of AI and marketing trends, with an opportunity to work with international clients.

Qualifications

• 1–3 years hands-on digital marketing experience.
• Experience with AI-driven content creation (UGC-style videos/images).
• Strong SEO fundamentals and familiarity with SEO tools.
• Excellent writing and editing skills for captions, blogs, and emails.

Responsibilities

• Plan, create, and manage content calendars across LinkedIn, Instagram, and other platforms.
• Create AI-generated UGC-style videos and images for social media and campaigns.
• Design social media creatives using AI tools and design platforms.
• Manage on-page and off-page SEO: keywords, meta tags, backlinks, content optimization.

Skills

Social media

Content writing

SEO basics

AI content tools

Analytics

Collaboration

Tools

Google Analytics

SEMrush

Ahrefs

AI writing tools

Job description

About the role

We're looking for a Digital Marketing Associate with 1–3 years of hands‑on experience who can independently manage our social media, SEO, and content - including AI‑generated UGC‑style videos and images. You'll work closely with the team to build brand visibility, generate inboud leads, and support growth across our agency and product lines using modern AI‑driven marketing tools.

Key Responsibilities

• Plan, create, and manage content calendars across LinkedIn, Instagram, and other social platforms
• Create AI-generated UGC‑style videos and images for social media and ad campaigns
• Design social media creatives using AI tools and design platforms
• Write and manage content - captions, blog posts, website copy, and email content (leveraging AI writing tools where useful)
• Handle on‑page and off‑page SEO: keyword research, meta tags, backlinks, content optimization
• Monitor website performance via Google Analytics and Search Console, and report on SEO progress
• Manage day-to-day posting, community engagement, and social media growth
• Assist with paid social/search campaigns (Google/Meta Ads) when required
• Track performance across channels and share regular reports with insights and recommendations
• Stay current on AI tools, social media, content, and SEO trends, and bring new ideas to the table

Qualifications

• 1–3 years of experience in digital marketing, with hands‑on work in social media, SEO, and content
• Familiarity with AI tools for content creation - UGC‑style video generation, image generation, and AI writing assistants
• Strong understanding of SEO fundamentals and tools (Google Analytics, Search Console, SEMrush/Ahrefs a plus)
• Excellent written communication and content writing skills
• Comfortable managing multiple platforms and content types independently
• Self‑motivated, curious about new AI tools, and a good team player
• Portfolio of past social media/content work preferred
• Collaborative office environment working directly with team
• Exposure to international clients
• Opportunity to work at the cutting edge of AI‑powered marketing

Based On Experience + Attractive Performance Based Incentive