Social Media & Digital Content Executive

Accounts NextGen; Dadri; On-site; INR 279,000 - 502,000; Full time

Job summary

Accounts NextGen is seeking a proactive Social Media & Digital Content Executive to manage multiple brands, craft engaging content, and drive organic growth across LinkedIn, Instagram, and Facebook. The role requires 1–2 years of experience in social media management, familiarity with B2B and B2C content, and hands-on use of AI tools like ChatGPT or Gemini for ideation and creation.

Canva and CapCut skills are a plus.

Qualifications

• 1–2 years of experience in social media management or content creation.
• Good understanding of LinkedIn, Instagram, and Facebook.
• Knowledge of both B2B and B2C content marketing.
• Hands-on experience with AI platforms for ideation and creation.
• Basic knowledge of Canva and CapCut.
• Strong content writing, creativity, and communication skills.
• Understanding of organic social media growth and audience engagement.
• Ability to manage multiple brands, tasks, and deadlines simultaneously.
• Proactive attitude, creative thinking, and willingness to take ownership.

Responsibilities

• Social Media Management: Manage multiple brands across LinkedIn, Instagram, and Facebook.
• Content Creation: Create engaging posts, reels, carousels, stories, and other social media content.
• Content Ideation: Develop creative ideas, campaigns, and content strategies for different brands and target audiences.
• B2B & B2C Content: Create relevant content for both business audiences and consumers, adapting messaging to suit each brand.
• AI-Powered Content Creation: Use AI platforms to research topics, generate content ideas, develop scripts, and improve content creation efficiency.
• Shoot Planning & Execution: Participate in video shoots and coordinate with the team to execute creative concepts.
• Organic Growth: Improve reach, engagement, followers, and organic traffic across social media platforms.
• Community Engagement: Actively respond to comments and messages and engage with relevant audiences.
• Content Calendar: Plan, schedule, and publish content consistently across multiple brands.
• Trend & Competitor Research: Identify trending topics, platform updates, and competitor content strategies.
• Performance Tracking: Monitor content performance and recommend improvements based on engagement, reach, and traffic.

Skills

Social media

Content creation

AI content tools

Canva

CapCut

Tools

ChatGPT

Gemini

AI content tools

Job description

Social Media & Digital Content Executive

Job Description: Social Media & Digital Content Executive

Experience: 1–2 years

Job Type: Full-time

Department: Marketing

About the Role

We are looking for a proactive and creative Social Media & Content Creator who can manage multiple brands, develop engaging content, participate in ideation and video shoots, and drive organic growth across social media platforms.

The ideal candidate should understand both B2B and B2C marketing , have hands-on experience with AI tools for content creation, and be capable of managing multiple brands independently.

Key Responsibilities

Social Media Management: Manage multiple brands across LinkedIn, Instagram, and Facebook.

Content Creation: Create engaging posts, reels, carousels, stories, and other social media content.

Content Ideation: Develop creative ideas, campaigns, and content strategies for different brands and target audiences.

B2B & B2C Content: Create relevant content for both business audiences and consumers, adapting messaging to suit each brand.

AI-Powered Content Creation: Use AI platforms and tools to research topics, generate content ideas, develop scripts, and improve content creation efficiency.

Shoot Planning & Execution: Participate in video shoots and coordinate with the team to execute creative concepts.

Organic Growth: Improve reach, engagement, followers, and organic traffic across social media platforms.

Community Engagement: Actively respond to comments and messages and engage with relevant audiences.

Content Calendar: Plan, schedule, and publish content consistently across multiple brands.

Trend & Competitor Research: Identify trending topics, platform updates, and competitor content strategies.

Performance Tracking: Monitor content performance and recommend improvements based on engagement, reach, and traffic.

Requirements

Required Skills

1–2 years of experience in social media management or content creation

Good understanding of LinkedIn, Instagram, and Facebook.

Knowledge of both B2B and B2C content marketing.

Hands-on experience with AI platforms such as ChatGPT, Gemini, or similar tools for content ideation and creation.

Basic knowledge of Canva and video editing tools such as CapCut.

Strong content writing, creativity, and communication skills.

Understanding of organic social media growth and audience engagement.

Ability to manage multiple brands, tasks, and deadlines simultaneously.

Proactive attitude, creative thinking, and willingness to take ownership.

What We Are Looking For

A self-starter who brings new ideas and takes initiative.

Someone who can manage multiple brands with different audiences and objectives.

A creative thinker who uses AI tools effectively to improve content quality and productivity.

Someone focused on building organic reach, engagement, and long-term audience growth.