Marketing Executive – Webinar Hosting & AI-Driven Campaign Skills

ZealousWeb Technologies Pvt. Ltd.; India; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

5 Days Work/Week

Competitive compensation

Flexible timing

Training sessions

Monthly events

Rewards program

Global client exposure

Job summary

ZealousWeb Technologies Pvt. Ltd. is seeking a Mid-Level Digital Marketing professional to plan and host live webinars, manage email campaigns, and coordinate cross-team efforts for global B2B audiences.

The role emphasizes strong communication, webinar platform expertise, and hands-on use of AI-powered tools to create engaging content and optimize campaigns across social channels.

Qualifications

• 2–5 years of digital marketing experience, agency or SaaS background preferred.
• Strong command over webinar platforms (Zoom, Google Meet, Zoho Webinar).
• Good communication and public speaking skills to represent the brand on camera.
• Experience with email marketing (Zoho, Mailchimp, Brevo, or similar).
• Working knowledge of LinkedIn Campaigns, Google Ads, Meta Ads, or YouTube Shorts.
• Familiar with AI-powered marketing tools (ChatGPT, Canva AI, etc.).
• Strong organizational and multitasking abilities.

Responsibilities

• Plan, coordinate, and host live webinars, LinkedIn Lives, or virtual events for global B2B audiences.
• Assist in building and managing email campaigns, newsletters, and drip sequences.
• Collaborate with design, SEO, and paid teams to execute full-funnel marketing plans.
• Build and manage social media calendars (LinkedIn, Instagram, YouTube).
• Use AI tools to ideate and create marketing content.
• Manage and update the company website and blog (WordPress/Elementor knowledge is a bonus).
• Work on case studies, testimonials, and landing page content with copywriters.
• Analyze performance of campaigns using GA4, Hotjar, Meta Ads Manager.
• Stay on top of emerging trends in AI marketing, Web3, automation, and community marketing.

Skills

Digital marketing

Webinars

Email marketing

LinkedIn campaigns

Google Ads

Meta Ads

YouTube Shorts

AI marketing tools

Content creation

Public speaking

Tools

Zoom

Google Meet

Zoho Webinar

Mailchimp

WordPress/Elementor

GA4

Hotjar

Meta Ads Manager

Job description

• Mid-Level (2+ Years)
• Full-time
• onsite

Job Responsibilities

• Plan, coordinate, and host live webinars, LinkedIn Lives, or virtual events for global B2B audiences
  
• Assist in building and managing email campaigns, newsletters, and drip sequences
  
• Collaborate with design, SEO, and paid teams to execute full-funnel marketing plans
  
• Build and manage social media calendars (LinkedIn, Instagram, YouTube)
  
• Use AI tools (like ChatGPT, Jasper, Canva Magic, AdCreative.ai) to ideate and create marketing content
  
• Manage and update the company website and blog (WordPress/Elementor knowledge is a bonus)
  
• Work on case studies, testimonials, and landing page content in collaboration with copywriters
  
• Analyze performance of campaigns using tools like GA4, Hotjar, Meta Ads Manager
  
• Stay on top of emerging trends in AI marketing, Web3, automation, and community marketing.

Technical Skills Required

• 2–5 years of digital marketing experience (agency or product/SaaS company background preferred)
  
• Strong command over webinar platforms (Zoom, Google Meet, Zoho Webinar, etc.)
  
• Good communication & public speaking skills (confidence to represent the brand on camera)
  
• Experience with email marketing (Zoho, Mailchimp, Brevo, or similar)
  
• Working knowledge of LinkedIn Campaigns, Google Ads, Meta Ads, or YouTube Shorts
  
• Familiar with AI-powered marketing tools (even basic use of ChatGPT, Canva AI, etc.)
  
• Strong organizational and multitasking abilities
  
• High attention to detail and ability to work independently.
  

Non-Technical Skills Required

Communication Skills

• Verbal Communication: Confident public speaking for webinars, LinkedIn Lives, and virtual events.
• Written Communication: Ability to write clear and compelling briefs, emails, social media captions, and campaign summaries.
• Active Listening: Understand feedback from team members, speakers, or audience and incorporate it effectively.
• Ability to work cross-functionally with designers, developers, SEO/PPC teams, and sales stakeholders.
• Open to feedback and capable of aligning with different team goals and KPIs.

Creativity & Storytelling

• Strong storytelling skills to shape engaging webinar narratives, social posts, and case studies.
• Ability to think outside the box when ideating content using AI tools or marketing assets.

Organization & Project Management

• Excellent multitasking and time management to juggle webinars, content deadlines, and campaign calendars.
• Familiarity with project tracking tools like Trello, Asana, or Notion is a plus.

Attention to Detail

• Carefully reviews content, email sequences, landing pages, and webinar flows to ensure high quality and consistency.
• Ensures alignment with brand voice and compliance across platforms.

Adaptability & Curiosity

• Willingness to experiment with emerging tools and trends like AI in marketing, Web3, or automation.
• Quick learner who embraces new platforms, techniques, and feedback.

Analytical Thinking

• Ability to interpret campaign performance, engagement data, and heatmaps meaningfully to recommend improvements.
• Comfortable discussing insights from GA4, Hotjar, or social media metrics with leadership.

Strategic Thinking

• Understands broader marketing goals and aligns campaign execution accordingly.
• Plans webinars and social campaigns with end-user psychology and business outcomes in mind.

Public Speaking & Hosting Confidence

• Comfortable moderating live sessions, engaging with speakers/audiences, and managing Q&As.
• Can keep calm and engaging during technical issues or unexpected turns during live events.

Initiative & Ownership

• Takes proactive steps to improve performance, suggest new content ideas, or test AI tools.
• Doesn’t wait for instructions — initiates discussions, owns timelines, and meets deadlines.
• 5 Days of work/per week
• Competitive compensation
• Flexible timing
• Training Sessions & Monthly Events
• Performance Appreciation Rewards
• Collaborative work culture
• Work
  with an award-winning agency with 20+ years of experience
• Exposure to global clients in diverse industries
• Work
  with cutting-edge AI tools & automation platforms