Digital Growth Manager

myHQ by ANAROCK

Bengaluru

On-site

INR 2,000,000 - 4,200,000

Full time

27 hours ago
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Job summary

myHQ by ANAROCK is seeking a Growth Marketing lead to own the digital acquisition function across paid, organic, and platform-led channels. You will drive predictable inbound demand, scale enterprise-quality leads, and optimize CAC through ABM, content, and programmatic strategies.

In this role, you will own SEO, paid search, social channels, and organic content, coordinating cross-functional efforts to tie every spend to revenue. A strong track record in high-growth environments is essential.

Qualifications

  • 5+ years of experience owning digital growth in high-growth companies.
  • Hands-on across multiple acquisition channels, not just one.

Responsibilities

  • Own all digital lead-generation channels, organic and inorganic: SEO, Google Ads, paid social, and content distribution.
  • Drive lead efficiency through ABM/outreach, cross-sell, journeys and comms on existing database.
  • Define channel roles across funnel stages from discovery to conversion and set growth OKRs.
  • Scale paid acquisition across Google, Meta, LinkedIn and other B2B platforms, while reducing low-quality traffic.
  • Own SEO as a long-term growth moat and build organic demand via search-led content and local SEO.

Skills

Digital growth
Multi-channel acquisition
ABM / outreach
Lead optimization
Data-driven decisions

Tools

Google Ads
LinkedIn Ads

Job description

Tapping, delivering and growing serviceable demand every month & quarter to all business lines

Team: Growth Marketing | myHQ

About myHQ

myHQ is India’s largest flexible workspace solutions platform. We empower today’s workforce with the freedom to work from anywhere via our tech-driven workspace products – day passes, meeting rooms, managed offices, and enterprise leasing solutions. With 1500+ workspaces across 10+ cities, we’ve served over 100,000 professionals and businesses.

Backed by ANAROCK, one of India’s largest real estate consultancies, we’re now scaling across the country with a strong focus on enterprise growth and product-led acquisition.

Why this role exists

Digital already drives a large part of our pipeline.

But scale brings a new problem: quality > quantity.

We’re looking for someone to own digital acquisition as a business function, not a collection of channels.

This role exists to:

  • Build predictable inbound demand
  • Scale enterprise-quality leads
  • Make smart bets across paid, organic and platform-led acquisition
  • Ensure every rupee spent or page published ties back to revenue

Key Responsibilities

End-to-End Digital Demand

  • Own all digital lead-generation channels, organic and inorganic:
  • SEO
  • Paid Search (Google)
  • Organic content & distribution
  • Lead efficiency: Driving projects around ABM/outreach, cross sell / upsell, journeys & comms on existing database
  • Define channel-wise roles across funnel stages (discovery → intent → conversion).
  • Set and own clear growth OKRs: leads, CAC, lead quality, pipeline contribution.

Performance Marketing (Paid Channels)

  • Own and scale paid acquisition across:
  • Google Search
  • Meta (Facebook & Instagram)
  • LinkedIn and other relevant B2B platforms
  • Decide where paid makes sense and where it doesn’t.
  • Drive:
  • Reduce dependence on low-quality or brand-only traffic.

Organic Growth & Compounding Channels

  • Own SEO as a long-term growth moat (tech, content, authority).
  • Build organic demand via:
  • Search-led content
  • Programmatic pages (cities, categories, use cases)
  • Local SEO and platform presence
  • Ensure organic efforts compound and lower blended CAC over time.
  • Identify and test new lead-gen surfaces:
  • Aggregators
  • Listing platforms
  • Partnerships with demand marketplaces
  • Run rapid experiments to validate:
  • Scalability
  • Kill what doesn’t work - quickly.

Who you are

  • 5+ years of experience owning digital growth in high-growth companies.
  • Hands-on across multiple acquisition channels, not just one.
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