Digital Content Marketing Specialist

GetMax DMCC; India; On-site; INR 450,000 - 650,000; Full time

Job summary

Navishaa Technologies, part of the GetMax.Cloud group, seeks a proactive B2B digital marketing specialist to craft blogs, case studies, and campaigns across LinkedIn, Google Ads, and email channels.

You will drive Microsoft 365 Copilot GTM initiatives, optimize SEO/GA4, manage WordPress/SharePoint assets, and collaborate with sales teams to accelerate demand generation in a SaaS environment.

Qualifications

• 1–3 years of experience in B2B digital marketing, content marketing, SaaS, or IT marketing.
• Strong hands‑on experience with SEO, SEM, performance marketing, LinkedIn Ads, Google Ads, ABM, CRO, and email marketing.
• Experience with WordPress, SharePoint, GA4, Google Search Console, SEMrush or Ahrefs, and CRM tools like HubSpot or Zoho.
• Strong skills in content strategy, storytelling, B2B copywriting, social media, video scripting, reels, landing pages, and brand communication.
• Familiarity with Microsoft ecosystem – Microsoft 365 Copilot, Modern Work, Teams, Azure, Dynamics 365, Power Platform preferred.

Responsibilities

• Create blogs, whitepapers, case studies, emailers, landing pages, pitch decks, videos, reels, and social media creatives.
• Drive Microsoft 365 Copilot GTM initiatives, workshop promotions, demand generation, and adoption campaigns.
• Run multi-channel campaigns across LinkedIn, Google Ads, Meta Ads, email nurturing, webinars, and ABM programs.
• Manage SEO (on-page, off-page, technical SEO), GA4, Google Search Console, and conversion optimization.
• Manage WordPress and SharePoint websites and digital assets.
• Support Demo COE with demo scripts, scenario walkthroughs, PLG assets, and sales enablement content.
• Use AI tools, Copilot, and AI agents for targeting, personalization, A/B testing, competitor research, and campaign optimization.
• Own LinkedIn presence, executive thought leadership, editorial calendar, and brand consistency.
• Collaborate with Sales, Delivery, Microsoft Partner teams, agencies, and freelancers.

Skills

B2B marketing

SaaS marketing

Content marketing

SEO/SEM

LinkedIn Ads

Google Ads

ABM

Tools

WordPress

SharePoint

GA4

Google Search Console

SEMrush

Ahrefs

HubSpot

Zoho

Canva

Photoshop

CapCut

Figma

Job description

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description

key responsibilities

• Create blogs, whitepapers, case studies, emailers, landing pages, pitch decks, videos, reels, and social media creatives.
• Drive Microsoft 365 Copilot GTM initiatives, workshop promotions, demand generation, and adoption campaigns.

Performance &; Digital Marketing:

• Run multi-channel campaigns across LinkedIn, Google Ads, Meta Ads, email nurturing, webinars, and ABM programs.
• Manage SEO (on-page, off-page, technical SEO), GA4, Google Search Console, and conversion optimization.

Website &; Marketing Platforms:

• Manage WordPress and SharePoint websites and digital assets.
• Support Demo COE with demo scripts, scenario walkthroughs, PLG assets, and sales enablement content.
• Use AI tools, Copilot, and AI agents for targeting, personalization, A/B testing, competitor research, and campaign optimization.
• Own LinkedIn presence, executive thought leadership, editorial calendar, and brand consistency.
• Collaborate with Sales, Delivery, Microsoft Partner teams, agencies, and freelancers.

requirements

• 1–3 years of experience in B2B digital marketing, content marketing, SaaS, or IT marketing.
• Strong hands‑on experience with SEO, SEM, performance marketing, LinkedIn Ads, Google Ads, Meta Ads, ABM, CRO, and email marketing.
• Experience with WordPress, SharePoint, GA4, Google Search Console, SEMrush or Ahrefs, and CRM tools like HubSpot or Zoho.
• Strong skills in content strategy, storytelling, B2B copywriting, social media, video scripting, reels, landing pages, and brand communication.
• Familiarity with Microsoft ecosystem – Microsoft 365 Copilot, Modern Work, Teams, Azure, Dynamics 365, Power Platform preferred.
• Tools exposure: Canva, Photoshop, CapCut, Figma (Illustrator or Premiere Pro is a plus).
• Opportunity to work on Microsoft‑focused GTM and demand generation campaigns.
• Hands‑on experience with AI‑driven marketing and Copilot use cases.
• High ownership role with creative and strategic exposure.
• Career growth in B2B SaaS and technology marketing.

about company

Navishaa Technologies, part of the GetMax.Cloud group, helps organizations accelerate growth through Microsoft cloud, AI, and digital solutions. Learn more at www.navishaa.com.