Digital Content Marketing Specialist-CoPilot GTM

Navishaa Outsourcing Services Pvt. Ltd.; Nagpur District; Vor Ort; INR 600.000 - 1.200.000; Vollzeit

Zusammenfassung

Navishaa Outsourcing Services Pvt. Ltd. in Nagpur is seeking a digital marketing professional who can own Copilot GTM and drive content, website/SEO, social and ABM programs.

You will shape content strategy, SEO and AI-driven optimization while aligning with Microsoft-centric motions and PLG initiatives. Responsibilities span creating demo videos, driving an editorial calendar, building ABM programs for UAE & GCC, optimizing landing pages with GA4, and enabling Sales with assets and data-driven

Qualifikationen

• Minimum 2 years of relevant experience and beyond.
• SEO/SEM, keyword research, analytics, and CRO.
• Excellent English communication; Arabic is a bonus.
• Degree in Marketing or Digital Marketing is a plus.
• Understanding of Microsoft ecosystem (Modern Work, Copilot, Azure) preferred.

Aufgaben

• Develop demo videos, explainers, pitch decks and customer stories with clear business outcomes.
• Maintain a consistent brand voice and editorial calendar across channels.
• Create compelling B2B content aligned with Microsoft Cloud, AI, and industry-specific use cases.
• Design visual assets including social media creatives, paid ad creatives, banners, presentations, pitch decks, landing pages, and emailers.
• Produce short-form video content for LinkedIn, Meta Ads, and campaign promotions.
• Ensure consistent brand messaging and visual identity across all digital and paid channels.
• Create industry-specific use-case content, videos, reels and adoption guides.
• Build and run Copilot Readiness Workshops aligned to Microsoft FY26 AI Business Solutions plays.
• Partner with Sales to drive MQL → SQL → Opportunity pipeline for Copilot.
• Leverage AI tools for targeting, personalization, bidding and A/B testing to lower CPL and lift ROI.

Kenntnisse

SEO/SEM

Analytics

Paid media

Lead gen

LinkedIn Ads

Google Ads

Meta Ads

Marketing automation

Email nurture

Cross-team comms

Stakeholder mgmt

CRO

Ausbildung

Degree in Marketing or Digital Marketing

Tools

GA4

Google Search Console

SEMrush/Ahrefs

HubSpot

Zoho CRM

Jobbeschreibung

Explore this opportunity and see if it’s a perfect match for your career aspirations.

Description

Own Copilot GTM and digital growth across campaigns, content, website/SEO, social, ABM, demo enablement and analytics. The role blends strengths in content strategy, SEO, WordPress, social media, analytics and brand communication with Microsoft-aligned motions like ABM, PLG, demo COE and AI-driven optimization.

Key Responsibilities

Content & Visual Marketing, Storytelling & Creative Development

Develop demo videos, explainers, pitch decks and customer stories with clear business outcomes.

Maintain a consistent brand voice and editorial calendar across channels.

Create compelling B2B content aligned with Microsoft Cloud, AI, and industry-specific use cases.

Design visual assets including social media creatives, paid ad creatives, banners, presentations, pitch decks, landing pages, and emailers.

Produce short-form video content for LinkedIn, Meta Ads, and campaign promotions.

Ensure consistent brand messaging and visual identity across all digital and paid channels.

Create industry-specific use-case content, videos, reels and adoption guides.

Build and run Copilot Readiness Workshops aligned to Microsoft FY26 AI Business Solutions plays.

Partner with Sales to drive MQL → SQL → Opportunity pipeline for Copilot.

AI-Driven Digital Marketing & ABM Execution

Leverage AI tools for targeting, personalization, bidding and A/B testing to lower CPL and lift ROI.

Design Account-Based Marketing (ABM) programs for UAE & GCC decision makers with tailored landing pages and outreach.

Build integrated content strategies across the buying cycle with clear value propositions and offers.

Website & SEO Ownership (GetMax.Cloud + GetCopilot.ae)

Own SEO (on-page, off-page, technical) including keyword planning, schema, backlinks and blog cadence.

Create high-converting landing pages for workshops, packaged offers and Copilot scenarios.

Improve UX and conversion using GA4, Search Console and heatmap tools.

Demo Center of Excellence (COE) Support

Enable Sales/Pre-sales with field-ready assets, objection handling and talk tracks.

Support PLG motions such as trials, nudges and in-product guidance with marketing assets.

Publish automated weekly/monthly market insight reports with clear actions.

Refine ICPs, messaging and offers using behavioral data and feedback loops.

Drive short-form video/reels and executive thought-leadership.

Engage Microsoft UAE, partners and key communities to amplify reach.

Collaboration & Cross-Functional Alignment

Support documentation for workshops, proposals and marketing collateral.

Coordinate agencies and freelancers for design, media and video production.

Employment Type

Full-Time

Experience

Minimum 2 years of relevant experience and beyond

Department

Digital Marketing

Location

Nagpur, India

Requirements

Digital & Marketing

SEO/SEM, keyword research, analytics, and CRO.

LinkedIn Ads, Google Ads, Meta Ads; marketing automation and email nurture.

Website/CMS: WordPress, SharePoint.

AI & Microsoft Ecosystem

Use of AI tools for targeting, personalization, insight generation and creative iteration.

ABM programs and lifecycle-based nurture sequences.

AI agents for market research and competitor intelligence.

Creative & Content

UX and landing page best practices.

Soft Skills

Cross-team communication and stakeholder management.

Analytical mindset and learning agility.

Tools & Platforms

Google Analytics (GA4), Google Search Console, SEMrush or Ahrefs.

HubSpot or Zoho CRM.

Qualifications

Proven experience with SEO/SEM, analytics, paid media and lead gen.

Understanding of Microsoft ecosystem (Modern Work, Copilot, Azure) preferred.

Degree in Marketing or Digital Marketing is a plus.

Excellent English communication; Arabic is a bonus.

About Navishaa

Navishaa.Com

Navishaa.Com is the India/Nagpur entity for the global system integrator GetMax.Ae Group, with a presence in the USA and Middle East. Navishaa.Com builds teams of Microsoft-certified professionals to deliver international projects in Artificial Intelligence, Cloud Computing, Infrastructure, Business Applications, Power Apps, Power Platform, Low-Code/No-Code development, and IT Security.