Digital Content & Brand Executive – J&B Bearings (Chennai)

JNB BEARINGS PRIVATE LIMITED; Chennai; Presencial; INR 223.000 - 446.000; Jornada completa

Descripción de la vacante

JNB Bearings Pvt Ltd in Chennai is hiring a Digital Content & Brand Executive. The role focuses on content creation, social media, and design. You will craft write-ups, photography, and front-end content publication, working closely with the Marketing Automation & CRM Executive on data and ROI.

You should have 1–4 years in content, social media or digital marketing; freshers with a strong portfolio are welcome. A Canva portfolio and social media samples are mandatory for shortlisting.

Descripción del empleo

JNB BEARINGS PRIVATE LIMITED | Full time

Digital Content & Brand Executive – J&B Bearings (Chennai)

• Expected Salary per month Rs.20,000–40,000/month fixed (Rs.2.4–4.8 LPA); total CTC approx. Rs.3–6 LPA incl. PF, incentives and bonuses
• State/Province Tamil Nadu
• Country India

Job Description

Digital Content & Brand Executive — JNB Bearings Pvt Ltd (J&B Bearings), Chennai

Department: Digital Marketing & Business Growth · Now hiring: 1 position

Company
JNB Bearings Pvt Ltd (group company: Jain Bearing Centre)

Location
Mannady Metro, Chennai – work from office

Reports to
Director / Business Growth Head

Experience
1–4 years in content, social media or digital marketing; freshers with a strong portfolio welcome

Total annual CTC
Approx. ₹3 – 6 LPA including employer PF/ESI, quarterly incentives and bonuses, based on experience and portfolio

Work hours
Mon–Sat, 9:00 AM – 6:00 PM · Sunday off

Joining
Immediate preferred

This is a content-first role. Ideal for a creative, design-confident person who can write, design, photograph and publish. It is NOT a CRM or automation role — that is handled by our Marketing Automation & CRM Executive. A Canva portfolio and social media samples are mandatory for shortlisting.

About JNB Bearings & this role

JNB Bearings Pvt Ltd imports bearings and markets them under our own registered brand, J&B. Together with Jain Bearing Centre (since 2008, branches in Chennai, Bellary and Rajahmundry), we supply crushers, rice mills, cement plants, engineering workshops, automobile sectors, dealers and OEMs across Tamil Nadu, Andhra Pradesh, Karnataka and Maharashtra. Website: www.jnbbearings.com

We are building a two-person marketing team on the Zoho platform. You create the attention; your partner, the Marketing Automation & CRM Executive, captures, qualifies, nurtures and measures it. You are the primary operational owner for content and front-end execution, and work jointly with the CRM Executive on customer data, lead capture, automation, measurement and ROI.

Ownership boundary — who does what

With only two people in marketing, every activity has one clear owner. Owner = accountable for the result; Support = provides input.

• Activity
• Content & Brand Executive
• Marketing Automation & CRM Executive
• Social media content & publishing
  Owner
  Support (tracking, lead capture)
• Photography, video, YouTube
  Owner —
• Canva / design / brand assets
  Owner —
• SEO content & on-page SEO
  Owner Analytics support
• Google Business Profile & reviews
  Owner Review data in reports
• Landing page content & design
  Owner Forms, tracking, CRM link
• Forms & lead capture
  Support Owner
• Zoho CRM, pipeline, lead scoring
  View / support Owner
• Email & WhatsApp campaigns
  Content input Owner
• Marketing automation — Owner
• SalesIQ chat & chatbot — Owner
• Paid ads (Google / Meta) Creative support Owner (budget, targeting, results)
• Analytics, attribution, ROI Content metrics Owner
• Surveys & NPS Content support Owner
• Online catalogue (Zoho Commerce) Owner (product content) Enquiry capture & data
• Events (Zoho Backstage) Owner (content, promotion, coordination) Registration data, lead follow-up
• Dealer loyalty (Zoho Thrive) Owner (creative, promotion, engagement) Owner (database, points data, automation, ROI)
• Sales-support creatives (catalogues, brochures) Owner —
• This role does NOT own: CRM architecture or database administration · lead scoring · marketing automation logic · sales pipeline · marketing attribution · advertising budget.

Your toolkit

Prior Zoho experience is a plus, not a must. Full training is given, and JNB sponsors Zoho certification for high performers — certification can strengthen your digital marketing profile and career opportunities.

Bootcamp module

Your role at J&B

When

Zoho Social
Latest Trends in Social Media
Schedule,