Digital Campaign Executive

AI Ready School; Hyderabad; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

AI Ready School is seeking a skilled Digital Advertiser to plan, execute, and optimize online campaigns across Google Ads and Meta platforms, driving performance in a dynamic EdTech environment.

The role focuses on keyword research, audience targeting, A/B testing, performance monitoring, and collaboration with the marketing team to shape strategy.

Qualifications

• 13 years of experience in digital advertising.
• Strong knowledge of Google Ads and Meta Ads Manager.
• Basic understanding of SEO and analytics tools (Google Analytics, etc.).
• Good analytical and communication skills.
• Result-oriented mindset.

Responsibilities

• Plan and manage paid campaigns on platforms like Google Ads and Meta (Facebook & Instagram).
• Optimize campaigns to improve ROI and reduce cost per lead.
• Conduct keyword research and audience targeting.
• Monitor ad performance and generate reports.
• A/B test creatives, copies, and landing pages.
• Collaborate with the marketing team for campaign strategies.

Skills

Analytical thinking

Communication skills

ROI optimization

Data-driven decision making

Tools

Google Ads

Meta Ads Manager

Google Analytics

Job description

Job Summary:

We are looking for a skilled Digital Advertiser to plan, execute, and optimize online advertising campaigns. The ideal candidate should have hands-on experience in running paid ads and driving performance across digital platforms.

Key Responsibilities:

• Plan and manage paid campaigns on platforms like Google Ads and Meta (Facebook & Instagram)
• Optimize campaigns to improve ROI and reduce cost per lead
• Conduct keyword research and audience targeting
• Monitor ad performance and generate reports
• A/B test creatives, copies, and landing pages
• Collaborate with the marketing team for campaign strategies

Requirements:

• 13 years of experience in digital advertising
• Strong knowledge of Google Ads and Meta Ads Manager
• Basic understanding of SEO and analytics tools (Google Analytics, etc.)
• Good analytical and communication skills
• Result-oriented mindset

Preferred Skills:

• Experience in EdTech or lead generation campaigns
• Knowledge of retargeting and conversion tracking