Digital Ad Sales

Republic World; Bengaluru; On-site; INR 4,500,000 - 7,500,000; Full time

Job summary

A leading digital media company in Bengaluru seeks an experienced Ad Sales professional with 6-14 years in Digital/CTV/OTT sales. The role involves spearheading monetization strategies and achieving revenue targets across platforms such as YouTube and Facebook. The ideal candidate will have a strong background in team management and strategic thinking, along with a deep understanding of digital monetization and influencer marketing. This position requires collaboration with cross-functional teams and a passion for digital media innovation.

Qualifications

• 6–14 years in Digital/CTV/OTT or Broadcast Ad Sales with strong client-facing exposure.
• Proven experience in team management, talent development, and fostering a collaborative work culture.
• Deep understanding of digital monetization, influencer marketing, and emerging ad tech.
• Ability to conceptualize sellable IPs, analyze platform behavior, and identify integrated revenue opportunities.
• Strong analytical and strategic mindset; passion for digital media and content innovation.

Responsibilities

• Spearhead monetization strategies for CTV and digital properties.
• Drive quarterly and annual revenue targets.
• Lead revenue generation across platforms like YouTube and Facebook.
• Manage a high-performing sales team.
• Act as a trusted advisor to clients.

Skills

Digital/CTV/OTT Ad Sales

Team Management

Strategic Thinking

Influencer Marketing

Strong Analytical Skills

Social Media Integration

Job description

Spearhead aggressive monetization strategies for Republic Digital’s CTV and digital properties across India, with a focus on content-led advertising and social media integrations.

Client Strategy & Solutions

Develop deep understanding of client business objectives across key sectors (FMCG, Defense, BFSI, Government) to deliver customized, high-impact sales solutions.

Sales Target Ownership

Drive quarterly and annual revenue targets with a proven track record of achieving at least 90% of set goals in previous roles.

Lead revenue generation across platforms like YouTube, Facebook, and emerging digital channels, with a strategic focus on high-consumption regional markets.

Conceptualize and execute branded IPs, integrated content campaigns, and national-level monetization strategies that align with Republic’s editorial voice.

Build, mentor, and manage a high-performing sales team. Collaborate cross-functionally with editorial, strategy, and product teams to ensure seamless execution.

Act as a trusted advisor to clients, leading pitches, closing key accounts, and delivering innovative campaign solutions.

Leverage and expand a robust advertiser network across India, with strong relationships in consumer, BFSI, government, defense, and FMCG sectors.

Champion branded content that blends Republic’s voice with client messaging through compelling storytelling and innovative formats.

Desired Profile

6–14 years in Digital/CTV/OTT or Broadcast Ad Sales with strong client-facing exposure.

Proven experience in team management, talent development, and fostering a collaborative work culture.

Deep understanding of digital monetization, influencer marketing, social media PR, and emerging ad tech.

Strategic Thinking

Ability to conceptualize sellable IPs, analyze platform behavior, and identify integrated revenue opportunities.

Strong grasp of national and regional media trends, especially in high-growth digital states.

Cross-Functional Aptitude

Comfortable operating at the intersection of content, sales, marketing, and innovation.

Qualifications

• Strong analytical and strategic mindset
• Passion for digital media and content innovation