Branded Content Sales

Republic World; Mumbai Suburban; On-site; INR 800,000 - 1,500,000; Full time

Job summary

An innovative media company seeks a dynamic HR Manager to join its team and manage talent and organizational development. The role involves driving sales in branded content across platforms while collaborating on creative strategies. Ideal candidates should have substantial sales experience, preferably in media or advertising, and a strong network within the industry, along with a passion for storytelling and brand building.

Qualifications

• 4–15 years of experience in Sales, Media, or Branded Content roles.
• Proven experience in concept selling and closing deals.
• Strong network among key marketing decision-makers.

Responsibilities

• Drive branded content sales across TV and Digital platforms.
• Collaborate with internal teams for campaign ideation.
• Build relationships with key decision-makers in advertising.

Skills

Sales experience

Content-led partnerships

Business development

Creative storytelling

Persuasion

Education

Graduate/Postgraduate in Business or related fields

Job description

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HR Manager | Driving Talent Management and Organizational Development

About Company:

Republic Media Network – India’s leading media and broadcasting network, known for its cutting-edge content, credibility, and pan-India reach across television and digital platforms in both English and Hindi.

About the Role:

We are seeking dynamic, creative, and business-oriented professionals to join our Branded Content Sales team across multiple locations and seniority levels. This is a high-impact role for individuals who thrive on converting ideas into tangible business opportunities and are passionate about storytelling, brand strategy, and media solutions.

Key Responsibilities:

1. Business Development & Sales Execution

• Drive branded content (BC) sales for Republic Media Network across platforms (TV + Digital) and languages (Hindi & English).
• Build and grow relationships with advertisers, clients, media agencies, and content partners across verticals such as:
• FMCG
• Auto
• BFSI
• Government & PSUs
• Education & EdTech
• Own revenue targets and build a healthy branded content sales pipeline.

2. Branded Content Strategy & Ideation

• Collaborate with internal creative and editorial teams to develop bespoke branded storytelling concepts.

• Lead client conversations around content narratives, campaign objectives, and media amplification.

• Demonstrate a strong understanding of brand tonality and align it with Republic’s voice across Hindi and English platforms.

3. Relationship Management

• Build deep and meaningful connects with key decision-makers in advertiser organizations and leading media agencies.

• Be the face of Republic Media Network in front of the brand and agency ecosystem.

• Convert one-time campaigns into long-term strategic partnerships.

Candidate Profile:

• Sales background is a must, preferably in media, content, advertising, or digital marketing.

• Branded Content experience is an advantage but not mandatory.

• Proven experience in concept selling, content-led partnerships, and business development.

• Demonstrated ability to pitch ideas, create persuasive proposals, and close deals.

• Fluent in English (mandatory); fluency in Hindi is a strong plus for certain regions and verticals.

• Strong network of contacts among CXOs, CMOs, agency heads, and brand leaders.

• Creative, persuasive, and driven by outcomes.

Qualifications & Experience:

• 4–15 years of experience in Sales, Media, or Branded Content roles.

• Graduate/Postgraduate in Business, Mass Communication, Marketing, or related fields.

• Exceptional candidates with strong storytelling skills and deep business connections may also apply, even if their background is non-traditional.

Why Join Us?

• Be part of a fast-paced, ideas-first content powerhouse.

• Work directly with some of the biggest brands and brightest thought leaders in India.

• Opportunity to shape the future of content-led brand partnerships in Indian media.

• Merit-based, growth-oriented environment with pan-India opportunities.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Industries

  Broadcast Media Production and Distribution

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