Demand Generation Manager

Taggd; Gurugram District; On-site; INR 4,200,000 - 6,200,000; Full time

Job summary

Taggd is seeking an experienced Demand Generation Manager to lead our outbound demand generation for enterprise sales. You will build and execute strategies, mentor a team of Demand Generation Specialists, and drive CXO-level meetings with HR and Talent Acquisition leaders.

The role requires deep expertise in B2B appointment generation, outbound prospecting, market intelligence, and data-driven decision making, with strong CRM and marketing automation experience.

Qualifications

• 8–10 years of experience in Demand Generation, Growth Marketing, Revenue Marketing, or Pipeline Generation.
• Experience with enterprise B2B organizations selling high-ticket solutions.
• Proven success in generating measurable sales pipeline and revenue impact.
• Strong experience managing and scaling SDR teams.
• Deep understanding of demand generation techniques, ABM, outbound prospecting, and digital demand generation.
• Hands-on experience with CRM, marketing automation, and sales engagement platforms.
• Strong analytical mindset with funnel optimization and data-driven decision-making.
• Excellent stakeholder management, communication, and leadership skills.

Responsibilities

• Build, mentor, and scale a high-performing SDR team.
• Define outreach strategies, cadences, and qualification frameworks.
• Establish performance metrics, coaching plans, and dashboards.
• Drive accountability for meetings booked, qualified opportunities, pipeline created, and revenue contribution.
• Own pipeline creation targets and demand gen KPIs.
• Analyze campaign performance and optimize based on data.
• Monitor funnel metrics including MQLs, SQLs, conversion rates, cost per lead, pipeline generated, and ROI.
• Build executive dashboards and provide regular business updates.

Skills

Advanced Excel

ABM strategy

Outbound prospecting

Data-driven decision making

Stakeholder management

Tools

Salesforce

HubSpot

Zoho CRM

MS Dynamics

Job description

We are looking for an experienced Demand Generation Manager to lead our outbound demand generation function focused on creating high-quality sales opportunities for our enterprise sales team.

This role is responsible for building and executing demand generation strategies, leading a team of Demand Generation Specialists, identifying target markets, developing account outreach plans, and driving qualified CXO-level meetings across HR and Talent Acquisition leadership. The ideal candidate combines strategic thinking with strong operational execution and possesses deep expertise in B2B appointment generation, outbound prospecting, market intelligence, and data-driven decision making.

Responsibilities-

• Build, mentor, and scale a high-performing SDR (Sales Development Representative) team.
• Define outreach strategies, cadences, and qualification frameworks.
• Establish performance metrics, coaching plans, and productivity dashboards.
• Drive accountability for meetings booked, qualified opportunities, pipeline created, and revenue contribution.
• Own pipeline creation targets and demand generation KPIs.
• Analyze campaign performance and optimize based on data and insights.
• Monitor funnel metrics including MQLs, SQLs, conversion rates, cost per lead, pipeline generated, and ROI.
• Build executive dashboards and provide regular business updates.

Qualifications

• 8–10 years of experience in Demand Generation, Growth Marketing, Revenue Marketing, or Pipeline Generation.
• Experience working with enterprise B2B organizations selling high-ticket solutions.
• Demonstrated success in generating measurable sales pipeline and revenue impact.
• Strong experience managing and scaling SDR teams.
• Deep understanding of modern demand generation techniques, account-based marketing (ABM), outbound prospecting, and digital demand generation.
• Hands-on experience with leading CRM, marketing automation, and sales engagement platforms.
• Strong analytical mindset with expertise in funnel optimization and data-driven decision-making.
• Excellent stakeholder management, communication, and leadership skills.

Required Skills

• Advanced Microsoft Excel
• CRM platforms (Salesforce, HubSpot, Zoho, Microsoft Dynamics or similar)
• PowerPoint & Reporting

Preferred Skills

• Experience with tools such as:
• Marketo, Pardot, HubSpot Marketing Hub
• 6sense, Demandbase, ZoomInfo, Apollo, Clay
• AI-powered prospecting and demand generation platforms