D2C Performance Marketing Lead

Monastic; Surat; Hybrid; INR 2,500,000 - 4,500,000; Full time

Benefits offered by this job

Remote role (India)

Job summary

Monastic Media is a D2C performance marketing and e-commerce agency based in Piplod, Surat. We manage ₹110 Cr+ ad spend and generate ₹440 Cr+ revenue for 250+ brands.

As the D2C Performance Marketing Lead, you will head the media buying team, define ad plans and budgets, monitor results daily, and drive budget optimization across accounts. You will lead onboarding calls and ongoing client communication while coordinating with creators and brand managers.

Qualifications

• 5+ years running Meta and Google ads for D2C or e-commerce brands.
• Led a team of media buyers.
• Managed large monthly budgets across several brands at once.
• Proficient with Ads Manager, Google Ads, the Pixel and Conversions API, GA4 and Shopify data.
• Able to read ROAS, CPA and margins and act on it.
• Excellent written and spoken English for client calls and reports.

Responsibilities

• Lead our team of media buyers across all D2C client accounts.
• Set each brand's Meta and Google ads plan and budget split.
• Check every account daily and step in where results slip.
• Run the team's morning sync and review each media buyer's accounts every week.
• Turn the numbers into creative briefs with our creative team.
• Lead client calls on results and onboarding new clients.
• Hire and train new media buyers and keep playbooks up to date.

Skills

Meta Ads

Google Ads

Team leadership

Budget management

English communication

Ads Manager

GA4

Conversions API

Pixel

Shopify data

Tools

Ads Manager

Google Ads

GA4

Conversions API

Pixel

Shopify

Job description

Performance Marketing Full-time Remote (India) 5+ years

Monastic Media is a D2C performance marketing and e-commerce agency in Piplod, Surat. We make ad videos and run Meta and Google ads for D2C brands: ₹110 Cr+ in ad spend managed, ₹440 Cr+ in revenue created for 250+ brands, 5+ years.As our D2C Performance Marketing Lead you lead our media buying team, the people who run Meta and Google ads for our D2C client brands. You own the results of every account: you set each brand's ads plan and budget split, check the numbers every day, move budget to what sells and step in where an account falls behind. You run the team's morning sync, review every media buyer's accounts each week, hire and train new media buyers, and keep our playbooks up to date. You lead client calls on results and next steps, and every new client meets you at onboarding.This is a full-time remote role (India). You work with our media buyers, creative team, brand managers and the founder over Slack and calls.

What you will do

• Lead our team of media buyers across all D2C client accounts
• Set each brand's Meta and Google ads plan and budget split
• Check every account daily and step in where results slip
• Run the team's morning sync and review each media buyer's accounts every week
• Turn what the numbers show into creative briefs with our creative team
• Lead client calls on results and next steps, and meet every new client at onboarding
• Hire and train new media buyers and keep our playbooks up to date

What we need

• 5+ years running Meta and Google ads for D2C or e-commerce brands
• Have led a team of media buyers
• Have run large monthly budgets across several brands at once
• Strong with Ads Manager, Google Ads, the Pixel and Conversions API, GA4 and Shopify data
• Can read ROAS, CPA and margin and act on it
• Clear written and spoken English for client calls and reports

Nice to have

• Agency experience with many brands at once
• Amazon and Flipkart ads experience
• Shopify store experience