D2C Ecommerce Asst Manager

Fossil Group; Bengaluru; Hybrid; INR 1,200,000 - 1,900,000; Full time

Job summary

Fossil Group in Bengaluru, India, seeks a talented Assistant Manager for DTC Sales & Operations. Hybrid role with onsite Mondays to Thursdays and remote Fridays. You will drive growth by optimizing commercial outcomes, customer experience, and operational excellence across global markets.

You will analyze performance, build dashboards, and partner with merchandising, marketing, planning, finance, and IT to deliver strategic initiatives. Strong analytics and leadership are essential for success.

Qualifications

• 5+ years in DTC sales/operations, digital commerce, or related e-commerce.
• 2+ years experience leading or managing a team.
• Strong analytical and data visualization skills with Excel, GA, Looker Studio, Tableau or similar BI tools.
• Solid understanding of e-commerce KPIs, customer journeys, conversion funnels, and commercial performance.
• Experience with D2C websites and global markets in multi-market environments.
• Excellent communication and stakeholder management across functions, markets, and time zones.
• Proactive, collaborative, and commercially minded problem-solver.

Responsibilities

• Drive commercial performance and P&L outcomes for assigned markets or business units.
• Develop and execute DTC strategies with Merchandising, Marketing, Planning, Finance, and Operations.
• Analyze pricing, promotions, inventory, margins, and customer trends.
• Own weekly and monthly DTC performance reporting and translate KPIs into actions.
• Build dashboards and data visualizations using BI tools.
• Present insights to senior stakeholders to support decisions.
• Lead strategic DTC initiatives and evaluate impact of pricing/promotions.
• Support demand planning and forecasting through sales trends analysis.
• Collaborate with global teams to align priorities.
• Monitor e-commerce trends and identify growth opportunities.
• Translate market insights into customer experience improvements.

Skills

DTC Sales

Operations

Team leadership

Data visualization

Excel

Google Analytics

Looker Studio

Tableau

KPI analysis

Cross-functional

Tools

Looker Studio

Tableau

Google Analytics

Job description

MAKE AN IMPACT

We are seeking a talented and driven Assistant Manager DTC Sales & Operations to join our DTC Sales & Operations Digital team at Fossil Group in Bangalore, India. If you are passionate about digital commerce and enjoy using data and commercial insights to drive growth, this could be the perfect role for you. In this dynamic and global company, you will help accelerate DTC performance across international markets by optimizing commercial outcomes, customer experience, and operational excellence.

This is a hybrid position based in our Bangalore office. You will be required to work onsite from Monday through Thursday, with the flexibility to work remotely on Fridays. This role reports directly to the Manager – DTC Sales & Operations.

What you will do in this role

Commercial Performance & Growth

• Drive commercial performance and P&L outcomes for assigned markets or business units, focusing on revenue, profitability, and financial targets.
• Develop and execute DTC strategies in partnership with Merchandising, Marketing, Planning, Finance, and Operations teams.
• Analyze pricing, promotions, inventory, margins, and customer trends to identify opportunities for sustainable growth.

Performance Analytics & Insights

• Own weekly and monthly DTC performance reporting and translate KPIs into actionable business recommendations.
• Monitor revenue, traffic, conversion rate, average order value, return rates, and other key e-commerce metrics.
• Build intuitive dashboards and data visualizations using Looker Studio, Tableau, Google Analytics, or similar BI tools.
• Present insights and recommendations to senior stakeholders to support informed commercial decisions.

Strategic Projects & Operations

• Lead strategic DTC initiatives by defining business problems, analyzing data, and delivering scalable solutions.
• Evaluate the impact of pricing changes, promotional campaigns, customer behavior, return trends, and other commercial programs.
• Support demand planning and forecasting through analysis of sales trends, category performance, inventory, margins, and customer insights.

Global Collaboration & Market Intelligence

• Partner with global Site Merchandising, Planning, Analytics, Finance, and IT teams to deliver strategic and operational priorities.
• Build strong relationships across global markets and time zones to ensure alignment and timely execution.
• Monitor e-commerce trends, emerging technologies, competitive benchmarks, and consumer behavior to identify new growth opportunities.
• Translate market and competitive insights into recommendations that enhance customer experience and business performance.

Who You Are

• Bring 5+ years of experience in DTC Sales & Operations, digital commerce, or a related e-commerce function.
• Have 2+ years of experience leading or managing a team.
• Demonstrate strong analytical and data visualization skills with proficiency in Excel, Google Analytics, Looker Studio, Tableau, or similar BI tools.
• Have a strong understanding of e-commerce KPIs, customer journeys, conversion funnels, and commercial performance.
• Bring experience working with D2C websites and global markets, preferably within a multi-market environment.
• Communicate effectively and build strong stakeholder relationships across functions, markets, and time zones.
• Demonstrate a proactive, collaborative, and commercially minded approach to problem-solving.
• Translate complex data into clear insights and actionable recommendations that drive business outcomes.

brand through digital innovation and customer-focused commerce.