Assistant Manager - D2C -Digital Marketing Sales Ops

Fossil Group; Bengaluru; Hybrid; INR 1,800,000 - 2,800,000; Full time

Benefits offered by this job

Employee product discounts

Cross-functional collaboration

Learning and development opportunities

Hybrid work model

Growth opportunities

Job summary

Fossil Group is seeking an Assistant Manager - DTC Sales & Operations to join the D2C - Digital team in Bangalore, India. The role blends commercial leadership with analytics to optimize global online performance and customer experience.

The position is hybrid, onsite Monday–Thursday with remote Fridays, reporting to the Manager - DTC Sales & Operations. Ideal candidates bring 5+ years in DTC/digital commerce and strong BI tool skills.

Qualifications

• 5+ years of experience in DTC Sales & Operations, digital commerce, or a related e-commerce function.
• 2+ years of experience leading or managing a team.
• Strong analytical and data visualization skills with Excel, Google Analytics, Looker Studio, Tableau, or similar BI tools.

Responsibilities

• Drive commercial performance and P&L outcomes for assigned markets, focusing on revenue, profitability, and financial targets.
• Develop and execute DTC strategies in partnership with Merchandising, Marketing, Planning, Finance, and Operations teams.
• Analyze pricing, promotions, inventory, margins, and customer trends to identify opportunities for growth.
• Own weekly and monthly DTC performance reporting and translate KPIs into actionable recommendations.
• Monitor revenue, traffic, conversion rate, AOV, return rates, and other e-commerce metrics.
• Build dashboards and data visuals using Looker Studio, Tableau, GA or similar BI tools.
• Present insights to senior stakeholders to support informed commercial decisions.
• Lead strategic DTC initiatives by defining problems, analyzing data, and delivering scalable solutions.
• Evaluate impact of pricing changes, promotions, customer behavior, and return trends.
• Support demand planning and forecasting through sales trends and inventory analysis.
• Partner with global teams to deliver priorities and align across markets.

Skills

DTC Sales & Operations

Digital commerce

Team leadership

Data analytics

Excel

Tools

Looker Studio

Tableau

Google Analytics

Job description

We are seeking a talented and driven Assistant Manager - DTC Sales & Operations to join our D2C - Digital team at Fossil Group in Bangalore, India. If you are passionate about digital commerce and enjoy using data and commercial insights to drive growth, this could be the perfect role for you. In this dynamic and global company, you will help accelerate DTC performance across international markets by optimizing commercial outcomes, customer experience, and operational excellence.

This is a hybrid position based in our Bangalore office. You will be required to work onsite from Monday through Thursday, with the flexibility to work remotely on Fridays. This role reports directly to the Manager - DTC Sales & Operations.

What you will do in this role

Commercial Performance & Growth

• Drive commercial performance and P&L outcomes for assigned markets or business units, focusing on revenue, profitability, and financial targets.

• Develop and execute DTC strategies in partnership with Merchandising, Marketing, Planning, Finance, and Operations teams.

• Analyze pricing, promotions, inventory, margins, and customer trends to identify opportunities for sustainable growth.

Performance Analytics & Insights

• Own weekly and monthly DTC performance reporting and translate KPIs into actionable business recommendations.

• Monitor revenue, traffic, conversion rate, average order value, return rates, and other key e-commerce metrics.

• Build intuitive dashboards and data visualizations using Looker Studio, Tableau, Google Analytics, or similar BI tools.

• Present insights and recommendations to senior stakeholders to support informed commercial decisions.

Strategic Projects & Operations

• Lead strategic DTC initiatives by defining business problems, analyzing data, and delivering scalable solutions.

• Evaluate the impact of pricing changes, promotional campaigns, customer behavior, return trends, and other commercial programs.

• Support demand planning and forecasting through analysis of sales trends, category performance, inventory, margins, and customer insights.

Global Collaboration & Market Intelligence

• Partner with global Site Merchandising, Planning, Analytics, Finance, and IT teams to deliver strategic and operational priorities.

• Build strong relationships across global markets and time zones to ensure alignment and timely execution.

• Monitor e-commerce trends, emerging technologies, competitive benchmarks, and consumer behavior to identify new growth opportunities.

• Translate market and competitive insights into recommendations that enhance customer experience and business performance.

Who You Are

• Bring 5+ years of experience in DTC Sales & Operations, digital commerce, or a related e-commerce function.

• Have 2+ years of experience leading or managing a team.

• Demonstrate strong analytical and data visualization skills with proficiency in Excel, Google Analytics, Looker Studio, Tableau, or similar BI tools.

• Have a strong understanding of e-commerce KPIs, customer journeys, conversion funnels, and commercial performance.

• Bring experience working with D2C websites and global markets, preferably within a multi-market environment.

• Communicate effectively and build strong stakeholder relationships across functions, markets, and time zones.

• Demonstrate a proactive, collaborative, and commercially minded approach to problem-solving.

• Translate complex data into clear insights and actionable recommendations that drive business outcomes.

What We Offer

• Opportunities to work on high-impact DTC and digital commerce initiatives across global markets.

• Exposure to cross-functional collaboration with international teams and business leaders.

• Learning and development opportunities to support your professional and career growth.

• Employee product discounts across Fossil Group brands.

• An inclusive, collaborative, and values-driven workplace.

• The opportunity to contribute to the growth of a global lifestyle brand through digital innovation and customer-focused commerce.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.