Cyepro Solution - Social Media Marketer & Performance Marketer

Zoho; Hyderabad; On-site; INR 450,000 - 650,000; Full time

Job summary

Cyepro Solution is seeking a dynamic Social Media Marketer & Performance Marketer to drive brand visibility and lead generation through strategic management of social platforms and paid campaigns. This role focuses on Meta, Instagram, LinkedIn, and Google Ads to deliver measurable ROI.

You will blend creativity with data-driven insights, monitor campaigns in real time, and optimize content and ads to maximize conversions while ensuring alignment with brand goals.

Qualifications

• 0–5+ years of experience in social media and performance marketing.
• Strong understanding of Meta Ads Manager and Google Ads.
• Analytical mindset with ability to interpret KPIs.
• Creative ad copywriting and content development.
• Proficient with scheduling tools and analytics platforms.

Responsibilities

• Manage and grow social media across Meta, Instagram, LinkedIn.
• Develop content calendars aligned with brand goals.
• Plan, execute, and optimize paid campaigns on Meta Ads, Google Ads, and LinkedIn Ads.
• Monitor key performance metrics and adjust campaigns in real time to improve ROI and conversion rates.
• Analyze audience engagement, campaign performance, and user behavior to inform strategic decisions.
• Generate high-quality leads through targeted digital marketing initiatives and conversion-focused creatives.

Skills

Social media management

Performance marketing

Meta Ads Manager

Google Ads

Analytics

Ad copywriting

Content scheduling

Google Analytics

Meta Business Suite

Campaign optimization

Tools

Meta Ads Manager

Google Ads

Google Analytics

Meta Business Suite

Job description

Cyepro Solution - Social Media Marketer & Performance Marketer

We are seeking a dynamic Social Media & Performance Marketing Executive to drive brand visibility and lead generation through strategic management of social media platforms and paid advertising campaigns. This role is critical in shaping our digital presence, engaging target audiences, and delivering measurable results through data-driven marketing initiatives. The ideal candidate will blend creativity with analytical rigor to optimize campaigns across Meta, Instagram, LinkedIn, and Google Ads, ensuring maximum ROI and continuous improvement in performance.

Key Responsibilities

• Manage and grow company social media accounts across Meta, Instagram, LinkedIn, and other relevant platforms
  
• Develop and implement content calendars aligned with brand goals and campaign timelines
  
• Plan, execute, and optimize paid advertising campaigns on Meta Ads, Google Ads, and LinkedIn Ads
  
• Monitor key performance metrics and adjust campaigns in real time to improve ROI and conversion rates
  
• Analyze audience engagement, campaign performance, and user behavior to inform strategic decisions
  
• Generate high-quality leads through targeted digital marketing initiatives and conversion-focused creatives
  

Required Skills

• Proven experience in social media management and performance marketing (0–5+ years)
  
• In-depth understanding of digital advertising platforms, particularly Meta Ads Manager and Google Ads
  
• Strong analytical mindset with experience in interpreting campaign data and KPIs
  
• Creative flair for developing engaging content and compelling ad copy
  
• Proficiency in content scheduling tools and analytics platforms (e.g., Google Analytics, Meta Business Suite)
  
• Ability to work independently and manage multiple campaigns across channels efficiently