Customer Success Manager

Mgtechsoft; India; On-site; INR 700,000 - 1,200,000; Full time

Job summary

Mgtechsoft in India seeks a dynamic business development professional to drive sales and marketing for our portfolio of Marketplace applications. The role combines direct and channel sales with marketing to promote cloud-based solutions and generate opportunities across geographies.

You will build relationships with CXOs, conduct market research, create campaigns, and collaborate with partners to develop joint business plans.

Qualifications

• 2-5 years' experience in Sales and Marketing of SaaS/ Marketplace Apps in a B2B environment.
• Prior experience in direct and channel sales, preferably in the technology industry.
• Strong communication and CXO-level engagement capabilities.

Responsibilities

• Develop and execute strategies to drive adoption and revenue growth for marketplace applications.
• Build and maintain strong relationships to grow the partner ecosystem and attract new customers.
• Establish relationships with clients to understand needs and goals and identify opportunities.
• Conduct market and prospect research to identify potential customers and key decision-makers.
• Identify opportunities for upselling or cross-selling marketplace apps or services.
• Maintain regular communication to stay updated on customer/partner needs and initiatives.
• Stay updated on latest features and industry trends related to marketplace applications.
• Collaborate with partners to create joint business plans and define strategies for achieving them.
• Support partners in sales efforts, including joint sales calls, presentations, and demos.
• Use CRM tools to track interactions and manage the sales pipeline.
• Report sales performance and progress towards goals to internal stakeholders.

Skills

Prospecting

Lead generation

Email campaigns

Content writing

Social media

Relationship building

CRM tools

Market research

B2B sales

Channel sales

Education

Bachelor's/Master's in Business/Marketing

Tools

CRM tools

Job description

We are seeking a dynamic and talented business development professional to drive the sales and marketing efforts for our portfolio of Marketplace applications. The ideal candidate will have a proven track record in both direct and channel sales, with a strong background in marketing strategies to effectively promote cloud-based solutions. The Marketing Specialist will be responsible for creating customer awareness and generating opportunities for our Marketplace Applications through personalized emails, social media platforms such as LinkedIn, online databases, websites, etc. They will collaborate with the marketing team to develop compelling marketing campaigns, messaging, and collateral to promote our marketplace applications across various channels. Essential to success in this role is a keen ability to identify prospects proactively and consistently, developing contacts and generating qualified opportunities across all geographies.

Responsibilities

• Develop and execute strategies to drive adoption and revenue growth for marketplace applications.
• Build and maintain strong relationships to grow the partner ecosystem, attract new customers.
• Establish and maintain positive relationships with clients to understand their needs and goals.
• Conduct market and prospect research to identify potential customers and key decision-makers.
• Identify target customer opportunities, leveraging both direct sales and through channel partners.
• Identify opportunities for upselling or cross-selling additional marketplace apps or services.
• Maintain regular communication to stay updated on customer/ partner needs and initiatives.
• Stay updated on the latest features, updates, and industry trends related to the marketplace application.
• Maintain regular contact with prospects through email, follow-up calls, and social media interactions.
• Collaborate with partners to create joint business plans and define strategies for achieving them.
• Support partners in sales efforts, including participating in joint sales calls, presentations, and demos.
• Use CRM tools to track interactions, update lead information, and manage the sales pipeline.
• Report regularly on sales performance and progress towards goals to internal stakeholders.

Requirements

• 2-5 years' experience in Sales and Marketing of SaaS/ Marketplace Apps in a B2B environment.
• Prior experience working in both direct and channel sales, preferably in the technology industry.
• Bachelor's or Master's degree in Business, Marketing, or an appropriate field.
• Must have the aptitude and passion for Technology and Sales.
• Track record in lead generation for IT solutions and services globally.
• Proven ability to communicate effectively across all levels of an organization.
• Ability to build connections with CXO / VP / GM-level executives.
• Ability to write creative content for social media posts, email campaigns, etc.
• Proficiency in understanding and explaining technical aspects of the Applications.
• Hands-on experience prospecting, cold calling, database building, and lead generation.
• Familiar with a wide range of marketing practices and lead generation tactics.
• Ability to work in a fast-paced, goal-oriented, and collaborative work environment.
• Ability to analyze sales data and market trends to drive business decisions.
• Must have a good industry network and existing relationships with C-level contacts.
• Proficient in Word, Excel, PowerPoint, Outlook, and other related applications.
• Highly adaptable, process-oriented, result-driven, quick learner, and team player.
• Demonstrate effective time management and organizational skills.
• Excellent communication, organizational, and relationship-building skills.
• Possess high motivation, initiative, enthusiasm, integrity, discipline, and commitment.
• Areas of Expertise: Prospecting, Database Building, Lead Generation, Email Campaigns, Content Writing, Market Research, Client Servicing, Relationship Building, and Social Media Marketing.