Creative Director
Department: Creative
Location: Noida
Experience: 10+ years in Creative / Events / Experiential / Advertising / Brand Activation
Reporting To: Founder & CEO
About the Role
We are looking for an experienced Creative Director to lead Wizards creative function and shape the overall creative direction across events, experiences, brand activations, corporate engagements and pitches.
The role will be responsible for transforming client briefs and business objectives into strong, differentiated and commercially viable creative concepts. The Creative Director will lead the creative team, set the creative standard for the organization and work closely with leadership, sales, production, operations and clients to take ideas from concept to execution.
This is a senior leadership role requiring a combination of creative thinking, storytelling, strategic understanding, client management and team leadership.
Key Responsibilities
1. Creative Vision & Leadership
- Define and drive the overall creative vision and standards for Wizard.
- Develop innovative concepts, themes, experiences and creative narratives for corporate events, conferences, brand activations and other experiential projects.
- Establish a consistent benchmark for creativity, quality and presentation across all creative outputs.
- Keep the organization ahead of emerging creative, experiential, technology and design trends.
2. Creative Pitches & Business Development
- Lead the creative direction for major client pitches and business opportunities.
- Translate client briefs into compelling creative concepts, event narratives and experiential journeys.
- Work closely with the Sales and Business Development teams to understand client requirements, objectives and commercial considerations.
- Present and defend creative concepts to senior clients and decision-makers.
- Ensure creative solutions are not only impactful but also practical, scalable and commercially viable.
3. Client & Stakeholder Management
- Represent Wizard in key client interactions and creative discussions.
- Build strong relationships with senior client stakeholders.
- Understand the client's business objectives and convert them into meaningful creative solutions.
- Collaborate with internal functional heads to ensure creative concepts are aligned with operational and production capabilities.
4. Team Leadership & Development
- Lead, mentor and develop the creative team.
- Allocate creative responsibilities based on project requirements and individual strengths.
- Review and provide constructive feedback on concepts, presentations, designs and creative outputs.
- Build a culture of creativity, ownership, collaboration and continuous improvement.
- Identify capability gaps and recommend hiring or development requirements within the creative function.
5. Creative Execution & Quality Control
- Oversee creative deliverables from initial ideation through final execution.
- Ensure consistency between the approved creative concept and the final on-ground experience.
- Review creative presentations, event concepts, stage designs, branding, content, AV direction and experiential elements as applicable.
- Maintain high standards of quality, attention to detail and originality across projects.
- Work closely with Production and Operations teams to ensure creative feasibility and smooth execution.
6. Strategic & Business Contribution
- Contribute to the overall growth strategy of Wizard through creative differentiation.
- Identify opportunities to develop new creative offerings, experiences and solutions.
- Participate in leadership discussions and provide creative inputs on key business opportunities.
- Support the organisation in strengthening its creative positioning and market differentiation.
- Develop and maintain creative frameworks, processes and best practices.
7. Leadership & Cross-Functional Collaboration
- Work closely with the CEO and senior leadership on strategic projects and key client opportunities.
- Collaborate with MICE, Sales, Production, Operations, Corporate Gifting and other relevant functions.
- Ensure creative, commercial and operational teams remain aligned throughout the project lifecycle.
- Take ownership of critical creative deliverables, timelines and quality standards.
Key Success Measures
Success in this role will be measured through:
- Quality and originality of creative concepts.
- Conversion and impact of major creative pitches.
- Client feedback and satisfaction.
- Creative contribution to business growth.
- Quality and consistency of final event execution.
- Development and performance of the creative team.
- Ability to deliver high-quality creative solutions within commercial and operational constraints.
- Strengthening Wizard's overall creative identity and market positioning.