Creative Lead

Magicdecor; Khordha; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

A creative design firm is seeking a Creative Lead – Branding & Advertising to own the brand voice and creative direction. The ideal candidate should have 5–10 years of experience in branding, proven leadership skills, and a strong portfolio. You will manage campaigns, mentor a creative team, and ensure brand consistency across touchpoints. This role offers freedom to innovate and work in a collaborative environment.

Qualifications

• 5–10 years of experience in branding, advertising, or creative strategy.
• Proven experience leading creative teams or projects end‑to‑end.
• Strong portfolio showcasing brand campaigns, storytelling, and integrated advertising.

Responsibilities

• Own and evolve brand identity, tone, and visual language.
• Lead end‑to‑end creative for branding and advertising campaigns.
• Work closely with cross-functional teams to align outputs.

Skills

Strategic thinking

Creative leadership

Stakeholder management

Communication skills

Job description

Bhubaneswar, India | Posted on 01/05/2026

MagicDecor® specializes in customizing wall murals and decorative items through a curator-driven approach. The company emphasizes on-demand production and automation in its manufacturing process to deliver unique and personalized products.

We are looking for a Creative Lead – Branding & Advertising to own our brand voice and creative direction across all touchpoints. This role requires a strong balance of strategic thinking, creative leadership, and hands‑on execution. You will lead campaigns, shape brand narratives, and mentor designers and copywriters to deliver impactful work.

Brand & Strategy

Own and evolve Magicdecor’s brand identity, tone, and visual language

Translate business goals into strong brand and campaign strategies

• Develop creative routes, big ideas, and content frameworks rooted in insights

Ensure brand consistency across digital, performance, social, website, and offline creatives

Creative Direction & Campaigns

Lead end‑to‑end creative for branding and advertising campaigns.

Conceptualize high‑impact campaigns for launches, seasonal drops, and growth initiatives.

Review and elevate creative output across design, copy, and video.

Manage and mentor designers, copywriters, and external agencies.

Conduct regular reviews, feedback sessions, and performance evaluations.

Identify skill gaps and support team growth through training and mentorship.

Cross-Functional Collaboration

Work closely with marketing, product, growth, and leadership teams.

Align creative outputs with performance metrics and brand goals.

Requirements

5–10 years of experience in branding, advertising, or creative strategy

Proven experience leading creative teams or projects end‑to‑end

Strong portfolio showcasing brand campaigns, storytelling, and integrated advertising

Ability to think both strategically and creatively

Experience in D2C, consumer brands, startups, or agencies preferred

Excellent communication, presentation, and stakeholder management skills

Work in a pleasant environment with little hierarchy

Freedom to innovate and learn new things