Copywriter

Wudav Brand Stories; Anantnag; On-site; INR 600,000 - 900,000; Full time

Job summary

Wudav Brand Stories is seeking a versatile Copywriter to shape how our clients’ brands sound, communicate and connect across platforms, from digital ads to brand films.

You’ll own Campaign Concept & Copy, Advertising Copy, Social Content and Blogs, write for PR and press releases, and maintain a consistent Brand Voice while collaborating with designers, strategists and client servicing teams in a fast-paced creative agency.

Responsibilities

• Campaign Concept & Copy: Develop creative concepts, campaign ideas, taglines and messaging for integrated 360° campaigns.
• Advertising Copy: Write sharp, persuasive copy for digital ads, print campaigns, social media and performance marketing.
• Billboards & OOH: Turn big ideas into short, memorable headlines that communicate in seconds.
• Social Media Content: Create engaging copy for posts, reels, carousels and brand-led social campaigns while adapting to different brand voices.
• Scripts & Storytelling: Write scripts and concepts for brand films, reels, commercials, interviews and other video content.
• Blogs & Long-form Content: Research and write engaging, structured and SEO-friendly blogs, articles and website content.
• PR & Press Releases: Draft professional press releases, media notes and brand announcements that are clear, credible and newsworthy.
• Brand Voice: Understand each client’s positioning and maintain a consistent tone of voice across every communication touchpoint.
• Creative Collaboration: Work closely with designers, art directors, strategists and client servicing teams to translate briefs into strong creative communication.
• Research & Ideation: Stay informed about culture, trends, industries and competitors to bring fresh and relevant ideas to campaigns.

Job description

As a Copywriter, you’ll be responsible for shaping how our clients’ brands sound, communicate and connect across platforms.

• Campaign Concept & Copy: Develop creative concepts, campaign ideas, taglines and messaging for integrated 360° campaigns.
• Advertising Copy: Write sharp, persuasive copy for digital ads, print campaigns, social media and performance marketing.
• Billboards & OOH: Turn big ideas into short, memorable headlines that communicate in seconds.
• Social Media Content: Create engaging copy for posts, reels, carousels and brand-led social campaigns while adapting to different brand voices.
• Scripts & Storytelling: Write scripts and concepts for brand films, reels, commercials, interviews and other video content.
• Blogs & Long-form Content: Research and write engaging, structured and SEO-friendly blogs, articles and website content.
• PR & Press Releases: Draft professional press releases, media notes and brand announcements that are clear, credible and newsworthy.
• Brand Voice: Understand each client’s positioning and maintain a consistent tone of voice across every communication touchpoint.
• Creative Collaboration: Work closely with designers, art directors, strategists and client servicing teams to translate briefs into strong creative communication.
• Research & Ideation: Stay informed about culture, trends, industries and competitors to bring fresh and relevant ideas to campaigns.

Key Responsibilities

As a Copywriter, you’ll be responsible for shaping how our clients’ brands sound, communicate and connect across platforms.

• Campaign Concept & Copy: Develop creative concepts, campaign ideas, taglines and messaging for integrated 360° campaigns.
• Advertising Copy: Write sharp, persuasive copy for digital ads, print campaigns, social media and performance marketing.
• Billboards & OOH: Turn big ideas into short, memorable headlines that communicate in seconds.
• Social Media Content: Create engaging copy for posts, reels, carousels and brand-led social campaigns while adapting to different brand voices.
• Scripts & Storytelling: Write scripts and concepts for brand films, reels, commercials, interviews and other video content.
• Blogs & Long-form Content: Research and write engaging, structured and SEO-friendly blogs, articles and website content.
• PR & Press Releases: Draft professional press releases, media notes and brand announcements that are clear, credible and newsworthy.
• Brand Voice: Understand each client’s positioning and maintain a consistent tone of voice across every communication touchpoint.
• Creative Collaboration: Work closely with designers, art directors, strategists and client servicing teams to translate briefs into strong creative communication.
• Research & Ideation: Stay informed about culture, trends, industries and competitors to bring fresh and relevant ideas to campaigns.

What We’re Looking For

A versatile writer who understands that a billboard, an Instagram caption, an ad and a press release cannot sound the same.

Someone who can think conceptually, write precisely, take feedback positively and thrive in a fast-paced creative agency environment.

Most importantly, we’re looking for someone who can think beyond words and contribute to the idea itself.