Content Writer

Dermatouch; Ahmedabad District; On-site; INR 300,000 - 700,000; Full time

Job summary

Dermatouch is looking for a digital content writer based in Ahmedabad District, Gujarat. The role involves creating WhatsApp and Email flows, managing performance ads on Meta and Google, and collaborating with various teams to ensure brand messaging is consistent.

Ideal candidates will have 1–3 years of experience in digital content writing, strong command of English, and familiarity with SEO best practices, adapting tone across various formats.

Qualifications

• 1–3 years of experience in digital content writing in D2C, beauty, health, or wellness.
• Strong command over English and brand voice.
• Familiarity with SEO best practices and basic on-page optimization.

Responsibilities

• Create WhatsApp & Email flows for doctor and customer communication.
• Manage performance ads on Meta and Google.
• Collaborate with marketing, design, and product teams.

Skills

Digital content writing

SEO best practices

Persuasive copywriting

Adaptability in tone

Job description

WhatsApp & Email flows (doctor and customer communication)

Performance ads (Meta, Google)

Collaborate with marketing, design, and product teams to align messaging with brand goals

Ensure consistency in tone, voice, and messaging across platforms

Conduct keyword research, competitor benchmarking, and content gap analysis

Edit and proofread all content for grammar, clarity, and brand alignment

Stay up-to-date with digital trends, skincare/dermatology terms, and audience behavior

Requirements

1–3 years of experience in digital content writing (D2C, beauty, health, or wellness preferred)

Strong command over English, brand voice, and persuasive copywriting

Familiarity with SEO best practices, keywords, and basic on-page optimization

Ability to adapt tone across formats — from educational blogs to quirky reels copy